Make It Easy

Make It Easy

Quote for the Week

The starting point of all innovation and the fastest way to deliver a great experience is to eliminate the friction points and frustration points for your customers.” - Jesse Cole

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From the Skybox

Have you ever done business with someone and the process was so hard you quit using them or their business?

In today's fast-paced business environment, your clients/customers expect convenience, speed, and a seamless experience.

Radically simplifying your business process is crucial in today's fast-paced world where customers demand ease and efficiency.

What is your process from the customer/clients first interaction with you to the finalization of the purchase??

Take some time to outline your entire process.

To assess your process, consider conducting a self-evaluation or hiring a secret shopper.?

Talk to some of your best customers/clients to find out where they are experiencing pain points in your process. Call customers/clients that you have not done business with in a while to see what challenges they experienced doing business with you.?

After reviewing your process ask yourself, is it easy to do business with me?

What are the pain points in your business process?

How can you eliminate or simplify them?

Is there technology that you could implement to improve the customer experience?

Is there any communication that you could add to the process using email, phone, chat or instant messaging? What is the preferred method of communication for your customers/clients?

Make the process as easy as you possibly can. Experiment with it and make iterations until you have radically simplified your process.

Review the updated process on a weekly basis until you are seeing positive results from the simplification. Review it monthly after that. Continue to make tweaks in the process.?

By creating a seamless, straightforward experience you can build trust and loyalty with your customers/clients and improve your overall customer experience. This will help you to take your business to the next level.

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This Week’s Podcast Episode

Make It Easy


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https://www.theascentperformancegroup.com/make-it-easy/

?(You can also listen on your favorite podcast app)

For help on making your process easy contact me at [email protected].

Be Audacious!

Coach Jeff Garrett





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