The main thing focus.
Alexandre Gagliano ?
?? Growth Expert | +20% Revenue, Profit, or Valuation ?? Looking to boost your performance? I commit to increasing your revenue, profit, or valuation by at least 20%. If I don’t achieve this, I work for free until I do.
The Most Important Thing Is to Keep the Most Important Thing... the Most Important Thing!
Why on earth is this so difficult?
Stephen R. Covey said it first: “The main thing is to keep the main thing the main thing.” A principle of radical simplicity but devilish difficulty to apply.
In a world where everything is urgent, where every notification pretends to be a priority, where we celebrate those who run everywhere thinking that an overdose of activity equals productivity... it has become almost revolutionary to say: “No. Here’s my focus. And everything else will wait.”
The Myth of Multitasking: A Costly Illusion
James Clear, in Atomic Habits, reminds us that energy and discipline are not infinite. Every distracting decision chips away at your ability to move forward on what truly matters.
Jeff Bezos understood this with Amazon: an absolute obsession with the customer.
Steve Jobs applied it at Apple: reduce to excel.
Warren Buffett recommends the “5/25 Rule”: list your 25 goals, keep the 5 most important ones, and... ignore the other 20.
And you? What’s on your list? If it looks like an all-you-can-eat buffet, it’s time to put on your sniper gear.
The Real Power of Elimination
Focus is not just a matter of organization. It’s a martial art.
Eliminate what doesn’t bring 80% of the results.
Say no to anything that doesn’t contribute to your long-term vision.
领英推荐
Automate or delegate what doesn’t deserve your attention.
Peter Drucker said: “There is nothing so useless as doing efficiently that which should not be done at all.” Brutal but true.
The Trap of “I’ll Handle Everything”
A CEO who scatters their focus leads a company that stagnates.
A salesperson who says “yes” to everything sees their revenue drop.
An entrepreneur juggling a thousand ideas ends up with a project that never materializes.
Your success depends less on your ability to do everything and more on your ability to ignore the noise and strike where it counts.
The Challenge: Test Your Focus
Question 1: If you could achieve ONLY one goal this year, what would it be?
Question 2: What is the activity that has the most impact on your growth that you are not doing enough of?
Question 3: What task should you stop immediately?
Answer in the comments or send me a message. The first person who finds their “main thing” and applies it will get a free 30-minute coaching session.
Success is not about accumulation, but about selection.
Are you one of those heading straight into the wall, or one of those who know exactly where they are going?