Madhive, VIZIO, Songtradr And Truthset Explain It To A Teenager

Explain It To A Teenager

In case you missed it, we just rolled out a new feature on the site, a special video series called “Explain It To A Teenager.”

The concept is just what it sounds like: TVREV Thought Leaders Circle members explain their jobs and their companies in plain English, something that is sorely needed in the TV and ad tech space.

Today’s update also includes a free case study from VIZIO, below.

How Do Local Networks and Businesses Utilize Streaming? Spencer Potts Of Madhive Explains It To Teenagers

Spencer Potts, Madhive CEO explains how the company works to Jay Fagel and Rio Damata

What Do Cookies Have To Do With TV? Truthset’s Chip Russo Explains It To A Teenager

After the Truthset panel we met with Chip Russo, the President and CRO at Truthset, on the Experian yacht. He explained to us what his company does, how they work, and about… cookies?

How is Sound Used in Advertising? Songtradr’s Amber Morris Explains It to a Teenager

I got the chance to interview Amber Morris of Songtradr at a VaynerX event, and got to talk about how sound is used in advertising.

TV Is Evolving- How Is Advertising Going With It? Adam Bergman of VIZIO Explains It to a Teenager

Talking to Adam Bergman in the VIZIO suite at Cannes about TV advertising and his job.

Special Report:?Geo-Targeted VIZIO Campaign Improves Awareness for Utility Company

This new case study from VIZIO recounts how a utility company wanted to build awareness among specific households in concentrated regional service areas.

The company launched a geo- targeted CTV Video and Household Connect campaign with VIZIO in order to drive their customer conversation and connect beyond their TVs.

Read the case study to learn how VIZIO Ads delivered big wins for the utility company.

Download Free