Mad Digest Weekly Update: 2nd September- 6th September

What’s Buzzin’?

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Google completes the August 2024 Core Update rollout?

• The update started on August 15 and ended on September 3, 2024.?

• It is a major core update as Google has taken into account all the feedback received since September 203 helpful content update?

• It focuses on prioritizing high-quality websites, especially small and independent publishers with genuine content?

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YouTube is introducing a new short thumbnail editing feature?

• YouTube has rolled out this new Shorts thumbnail editing feature for Android & iOS devices?

• It will help creators showcase their shorts content in a more engaging way?

• These thumbnails will be visible in various key areas, such as search results, hashtag pages, creator channels, and more?

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Google has relaunched AI image creation feature with better quality and new safeguards?

• Google has recently announced that it is relaunching its AI image generation capabilities?

• The improved model restricts the creation of identifiable images and images of minors?

• It also offers improved image quality and has a better prompt understanding?

Budding Businesses?

LOBB Logistics

• Founded by Jayaram Raju and Venu Kondur?

• Raised $2.89 million?

• Funded in a venture funding round?

• A Freight Brokerage Platform that enables transporters and truckers to seamlessly connect, discover, and transact freight?

• Funding to be used for

expand the operations in over 50 geographies?

enhancing its technology stack?

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Pepul

• Founded by Suresh Kumar Gunasekaran???

• Raised $4 million?

• Funded in a pre-series A funding round?

• A social networking platform for job opportunities, career-oriented content, mentorships, internships, etc.?

• Funding to be used for advancing the platform?

Comet

• Founded by Utkarsh and Dishant?

• Raised $5.07 million?

• Funded in a series A funding round?

• A lifestyle sneaker brand creating high-quality unisex sneakers?

• Funding to be used for???

Expanding the team?

Establishing offline retail stores?

Expanding product offerings?

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Havin’ Fun??

These outdoor ads are just epic; marketing at its best level. You must see them if you are a marketer?

The brand war between McDonald & Burger King: BK took elements of McD branding and replaced the rest with their own packaging and slogans?

WWF gives a powerful message with this simple campaign ‘Save Paper, Save the Planet.’?

Words of Wisdom??

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• Header Tags: Use header tags (H1, H2, H3) to structure content and include keywords naturally.?

• Focus on Long-Tail Keywords: Long-tail keywords are specific and less competitive. They often have higher conversion rates as they target users with clear intent.?

• Keep it Fresh: Regularly update old content to keep it relevant and up to date. Fresh content signals to Google that your site is active.?

What we have to say??

Google’s August 2024 Core Update Rollout is Complete

?Google SEO Core Update for August 2024 has completely rolled out. It started on August 15 and ended on September 3, 2024. Unlike most of other core updates, this update caused a lot of movement in search engine rankings. Google SEO August 2024 Update considered the feedback Google has received in the last one year, especially since the launch of September 2023 helpful content update which had a negative...(Read More)

How to Use AI SEO to Improve Your Website?

Google and search engines have come a long way since they first came into existence. Earlier, it was easy to manipulate search engines using techniques like keyword stuffing, irrelevant backlinking, etc, but these tactics do not work any more.

Now, you need to put in real effort into SEO (Search Engine Optimization ) if you...(Read More)

Your Ultimate Guide to Technical SEO: Understanding Basics & Best Practices

Technical SEO is an important aspect to consider when it comes to boosting website traffic and SEO performance. It is the concept of improving a website’s technical elements like page speed, ease of navigation, etc, so that search engines can easily find, crawl, and index...(Read More)

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