Mad Digest- October (7 October - 11 October)

What’s Buzzin’?

Internet archive hit by a cyberattack: Personal data of over 31 million users compromised

• Hackers breached the internet archive, exposing data of over 31 million users?

• Wayback machine went down amid the cyberattack?

• The company advises users to change passwords and not to use the service until it’s secured?

Google announces major changes to be made to local service ads

• Businesses will soon need a Google Business Profile to run local service ads?

• With this, Google aims to position the Business Profile as the “source of truth” for ads?

• The deadline for this is November 21, i.e. businesses should have a Google Business profile by this date?

?

Google product studio launches new AI tools for video creation?

• This feature is rolling out for US based merchants as of now and will be expanded to more countries soon?

• It allows users to transform existing product images into dynamic videos in just a few clicks?

• Google will customize the video to match brand themes in order to come up with high-quality videos?

Budding Businesses?

AGRIM

• Founded by Avi Jain and Mukul Garg

• Raised $17.3 million?

• Funded in a series B funding round led by Asia Impact?

• An Agri-Input B2B marketplace?that provides bulk agricultural products and supplies, catering to farms and distributors.?

• Funding to be used for??

• expanding its operations?

• strengthening its technology?

DeepMatrix

• Founded by Kaustubh Tripathi and Naresh Soni
• Raised $1.6 million?

• Funded in a seed funding round led by YourNest and Arali Ventures?

• A technology company?specializing in utilizing geospatial data within the technology sector?

• Funding to be used for?

• accelerating growth?

• improving its product offerings in mining and asset management?

• expanding its presence in key markets?

Convin

• Founded by Ashish Santhalia, Atul Shree, Bharat Patidar, and Durgesh Choudhary?

• Raised $6.5 million?

• Funded in a?Series A?funding round?

• An AI-backed contact center software?that uses conversation intelligence to record, transcribe, and analyze customer conversations?

• Funding to be used for??

• Expanding the core team and distribution channels?

Havin’ Fun?

People in South Korea have a good reason to look at the parcel before opening it: A great step by the Police of South Korea?

Sunsilk takes over the streets of Kolkata during Durga Puja, making the festive season more exciting?

Swiggy Instamart highlights ‘Diwali ki Safai’ with a clever yet creative billboard ad: Featuring an empty billboard with a broom?

Words of Wisdom??

• Mobile Optimization: Make sure your website is mobile-friendly, as Google considers mobile usability for rankings.?

• Page Speed: Improve your website's loading speed for better user experience and search engine rankings. Use tools like Google Page Speed Insights to identify and fix speed issues.?

• Backlink Building: Acquire high-quality backlinks from reputable and relevant websites. Guest posting, influencer outreach, and creating shareable content can help build backlinks.?

What we have to say?

How an SEO Agency can Help You Boost Up Your Business in the Search Engine World?

SEO (Search Engine optimization) has become a necessary aspect for brands to establish their online presence in this digitized world. Let us delve into how a professional SEO agency can help you achieve your SEO goals more efficiently...(Read more)

How to Use AI SEO to Improve Your Website?

Google and search engines have come a long way since they first came into existence. Earlier, it was easy to manipulate search engines using techniques like keyword stuffing, irrelevant backlinking, etc., but these tactics do not work any more...(Read more)

Explore Innovative Trends Shaping the Future of Influencer Marketing?

In today’s digital world, influencer marketing has emerged as a powerful form of marketing for brands as well as creators. It offers various advantages to online marketers and helps them reach wider audiences. Let us understand some most innovative influencer marketing trends through this blog!...(Read more)

Subscribe for more such interesting content.