M3TAVRSE

HELPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPPP, I'm being pulled into the M3TAVRSE!!!!!!!

LOL! Actually, I am not. I am woke though...and it's coming... I see and feel it.

Before you proceed reading this, I am listening to this song (Grimes - So Heavy I Fell Through the Earth) if you wanted to vibe with me.

So what is this Metaverse (or as I like to say M3TAVRSE)?

Wikipedia says its "The collective virtual shared space, created by the convergence of virtually enhanced physical reality and physically persistent virtual space, including the sum of all virtual worlds, augmented reality, and the Internet"

OR you can simply say, it's a digital/virtual experience that takes you away from real life.

These M3TAVRSES have their own economies, cultures, shopping, entertainment and there is a BIG opportunity for brands to jump into this world to participate in an authentic way.

Check out this great article called "The Metaverse is Coming and It's a Very Big Deal" by Cathy Hackl, a leading female futurist and business strategist specializing in the impact emerging technologies like AR, VR, and AI - its filled with good information if you want to dive deeper.

Want to watch a movie about it? You probably heard about #ReadyPlayerOne, if not ...

But why am I writing about this now, today?? I've been trying to get ahead of the NFT, CRYPTO, GAMING AND VOICE explosion to answer the question of why now.

I'm exploring... and all roads keep leading back to the M3TAVRSE.

There are a few popular metaverses that you might know of... Roblox, Minecraft, Fortnite, etc. "The first MMO and open world games, such as World of Warcraft and Second Life began to lay the foundations of the modern 3D multiverse around 2003–2004" - Source

The M3TAVRSE should start to inform your marketing strategies. Get your teams thinking and exploring in this space, it won't hurt.

?? WARNING ??

From experience, I can tell you that being immersed in these worlds is exhausting... but sooner or later it won't be. SOOOOOOO be very careful and keep your mental and physical health balanced! What excites me about the M3TAVRSE is when it collides with the healthcare industry to help consumers tap into their brains to heal themselves.

Technology and innovation should always make your life better and if it doesn't... then just unplug it.

Love x Light