Lynn's PR Playbook
Lynn Melling
video storyteller & strategist @ 515 Productions, a creative video production collective
Looking for tips and tricks on navigating the world of media relations? Before I left news in 2016, I compiled my thoughts from a reporter's POV into Lynn's PR Playbook, both for my own recollection and to give outsiders a look at how the sausage is made. Some items may be dated by now, but on the whole, this still paints a pretty accurate picture of life inside a TV newsroom. I hope it offers guidance and inspiration in your quest for earned media coverage.
Independent Ambassador at The Boisset Collection
4 年Thanks, Lynn. Saved this link and plan to refer back often.
Managing Producer, Tilt Studios ? Healthcare Communicator ? Copy Writer ? On-Air Talent/Coach ? Professional Speaker ? Emmy, Murrow, Telly, Hermes & Communicator Winner
4 年Great stuff, Lynn!
Content and Digital Storytelling Leader | Translating ideas into compelling narratives | Transforming brands through storytelling, strategy, and digital innovation | Trusted advisor to C-suite ??????
4 年Love it!! Always great advice!!
CEO & Founder, Bloom Marketing | Insightful Marketing & Communications Executive | Leader of Cross-Functional, Remote Teams | Expert Content Creator
4 年Thank you for sharing this, Lynn! Great stuff.