Lynn's PR Playbook

Lynn's PR Playbook

Looking for tips and tricks on navigating the world of media relations? Before I left news in 2016, I compiled my thoughts from a reporter's POV into Lynn's PR Playbook, both for my own recollection and to give outsiders a look at how the sausage is made. Some items may be dated by now, but on the whole, this still paints a pretty accurate picture of life inside a TV newsroom. I hope it offers guidance and inspiration in your quest for earned media coverage.

Tom Grady

Independent Ambassador at The Boisset Collection

4 年

Thanks, Lynn. Saved this link and plan to refer back often.

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Jay O.

Managing Producer, Tilt Studios ? Healthcare Communicator ? Copy Writer ? On-Air Talent/Coach ? Professional Speaker ? Emmy, Murrow, Telly, Hermes & Communicator Winner

4 年

Great stuff, Lynn!

Christina Palladino

Content and Digital Storytelling Leader | Translating ideas into compelling narratives | Transforming brands through storytelling, strategy, and digital innovation | Trusted advisor to C-suite ??????

4 年

Love it!! Always great advice!!

Linda Pixley

CEO & Founder, Bloom Marketing | Insightful Marketing & Communications Executive | Leader of Cross-Functional, Remote Teams | Expert Content Creator

4 年

Thank you for sharing this, Lynn! Great stuff.

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