The Luna Times - February Issue
Happy New Year! While we missed wishing you a Happy 2025, we're right on time to celebrate the Lunar New Year. Here's to a prosperous Year of the Snake.?
Welcome back to our newsletter! As one of the world’s leading Web3 PR agencies, we bring you the latest updates and insights from the worlds of crypto, blockchain, AI, and tech. Stay tuned as we share industry highlights, expert analysis, and the inside scoop on the trends shaping the future of digital innovation.
As we wrapped up the final chapter of 2024 and stepped into a new year,? let's dive into:
What We’re Reading?
Your Monthly News Roundup - Powered by THE BYTELINE?
Trump's inauguration signals new era for crypto
Trump’s return to the White House for a second term is anticipated to bring changes to the cryptocurrency industry. The inauguration marked a political comeback not seen since the 19th century. The Trump administration is expected to implement pro-crypto policies and provide regulatory clarity, with potential executive orders streamlining blockchain regulations, classifying digital assets, and integrating crypto technology into government operations. Industry leaders are optimistic, expecting Trump to foster blockchain innovation and solidify the U.S. as a leader in digital finance.
DeepSeek AI shakes up the market, overtaking ChatGPT as top app on Apple’s app store
DeepSeek, a Chinese AI startup, has achieved a significant milestone by surpassing ChatGPT to become the top-rated free app on the Apple Store. The accomplishment for the Hangzhou-based company, marks a breakthrough, showcasing its potential to rival leading global AI models. Since its launch on January 10, 2025, DeepSeek’s AI Assistant has gained considerable traction among US users. The company claims DeepSeek-V3 outperformed open-source models and matches some of the most advanced closed-source AI models globally.
HB1844: Illinois moves to create strategic Bitcoin reserve
Illinois is making a significant move in the cryptocurrency space with the introduction of HB1844, a bill proposing the creation of a Strategic Bitcoin Reserve. Sponsored by Representative John M. Cabello's legislation aims to position Bitcoin as a financial asset within the state treasury, making a potential shift in how governments approach digital currency holdings.? If passed, this legislation could set a precedent for other states to explore integrating cryptocurrencies into their financial systems.
ECB president shoots down Bitcoin as a reserve asset
While the United States embraces crypto, Europe seems to be weary of it. European Central Bank (ECB) President Christine Lagarde has firmly dismissed the possibility of Bitcoin being adopted as a reserve asset by central banks. Speaking at a press conference on January 30, Lagarde emphasized that Bitcoin does not meet the essential criteria for reserve holdings, such as being safe, liquid, and secure. In the U.S., states like Texas, Pennsylvania, Ohio, New Hampshire, and North Dakota have proposed legislation to establish Bitcoin reserves or diversify state funds into digital assets. While these initiatives reflect growing interest in Bitcoin as a reserve asset, its adoption remains contentious, with policymakers and financial institutions divided on its suitability.
Bitcoin Hits $109K as Spot ETFs Drive Record Inflows and Optimism?
Bitcoin surged to a record-breaking $108,028.60 in December, continuing its staggering 137% year-to-date rally. While prices later dipped to $91,914.03 in December, optimism still remains high, fueled by institutional interest and groundbreaking developments. The recent approval of spot Bitcoin ETFs has been a game-changer, driving over 500,000 BTC in net inflows this year. BlackRock's IBIT leads the pack with $50 billion in assets, making it the fastest-growing ETF in history. Analysts project even stronger adoption in 2025, with price targets reaching $180,000 in Q1.??
Italy Fines OpenAI €15M for ChatGPT Privacy Breaches
The Italian Data Protection Authority has fined OpenAI €15 million following its investigation into ChatGPT's data practices. Violations included processing user data for training without a valid legal basis, insufficient transparency under GDPR, and inadequate age verification, potentially exposing children to inappropriate content. Additionally, OpenAI must launch a six-month public awareness campaign across multiple platforms to educate users about ChatGPT's data collection, their rights, and privacy protections. The case has been referred to Ireland’s Data Protection Commission for further review, reflecting the company's newly established European headquarters.
Crypto Thefts Surge to $2.2B in 2024, Chainalysis Report Reveals
Crypto thefts soared to $2.2 billion in 2024, a 21% increase from 2023, as revealed by Chainalysis. Decentralized finance (DeFi) platforms were the prime targets early in the year, but centralized services bore the brunt in later quarters, including a $305 million attack on Japan's DMM Bitcoin exchange and a $234.9 million hack of WazirX in India. North Korean hackers accounted for 61% of stolen funds, totaling $1.34 billion across 47 incidents, reportedly funneling proceeds into weapons programs.?
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Where We’ve Been and Where We’re Going
We ended 2024 on a strong note by attending the inaugural Bitcoin MENA conference on December 9-10? in Abu Dhabi. The event featured prominent speakers, including Eric Trump and former Binance CEO Changpeng Zhao (CZ). Eric Trump expressed confidence in Bitcoin reaching $1 million, while CZ encouraged nations to embrace Bitcoin, emphasizing its importance for those who "care about their money."?
January Highlights
As we step into 2025, Luna PR is hitting the ground running with an exciting lineup of events, partnerships, and global opportunities. From exclusive collaborations with industry pioneers to hosting high-profile discussions, we’re ensuring that this year starts with momentum. Here’s a look at what’s been happening and what’s coming up.
January 9 – Co-Hosting at BEEAH Group’s HQ (Sharjah, UAE)
We had the honor of co-hosting an event at BEEAH Group’s headquarters, a futuristic landmark designed by Zaha Hadid Architects. This event showcased groundbreaking opportunities for our clients to collaborate with one of the most innovative organizations in the UAE.
BEEAH’s commitment to Web3 and future-proofing its operations highlights why the UAE remains at the forefront of digital innovation. We’re grateful to contribute to this evolving ecosystem and look forward to more collaborations in the region.
January 29 – FinTech 2025: AI & Fintech Converge (Dubai, UAE)
Luna PR took center stage at the World Finance Council's FinTech 2025 event.
This panel brought together key industry leaders to explore how AI is transforming fintech, setting the tone for the year ahead.
February: A Month of Global Impact
February 5-6 – Agora’s 14th Global Blockchain Congress (Dubai, UAE)
Luna PR will be on stage and in action at one of the region’s most anticipated blockchain gatherings.
领英推荐
Featured Speakers:?
Expect deep dives into AI’s evolving role in Web3, the latest trends, and the innovations shaping the industry.
February 10-11 – FiNext Conference (Dubai, UAE)
FiNext brings together top minds in fintech and finance, and Luna PR will be there, engaging in discussions on the future of financial innovation.
February 18-20 – Consensus 2025 (Hong Kong)
As Hong Kong solidifies itself as a booming crypto hub, we’ll be on the ground at Consensus 2025, connecting with the biggest players in Web3, blockchain, and digital assets.
February 21 – ALPHA: Luna PR’s Exclusive Side Event (Hong Kong)
Get ready for an unforgettable night of networking, thought leadership, and high-level discussions at ALPHA, our exclusive side event. Venue: Rooftop with breathtaking views of Hong Kong’s skyline Attendees: 350+ top industry leaders, VCs, media, and KOLs
Featured Speakers:
This is an invite-only event, but you can register here to express your interest.
Sponsorship inquiries? Contact [email protected] or check out our ALPHA deck.
February 23 - March 2 – ETHDenver (Denver, USA)
Yes, February is considered a short month but our travel plans are far from over. After HK, we will be traveling approximately 7,486 miles to Denver, Colorado, for ETHDenver, taking place from February 23 to March 2. We'll also have a booth at the event, so please let us know if you’re there and message us!?
Showcasing Our Work Through Our Client Wins
Pentagon Games and Tron DAO Partner to Build Immersive Digital World??
Pentagon Games has teamed up with Tron DAO to create an innovative digital world on the Tron blockchain. This virtual environment, powered by Pentagon’s cutting-edge AR, VR, and AI technologies, will allow users to build and explore customized virtual worlds accessible on desktop, mobile, and VR. Tron’s scalability and efficiency enhance this immersive platform, which integrates virtual arenas, collectibles, and the broader Tron ecosystem. With Tron's extensive network of 270 million accounts and $16 billion in total value locked, this partnership represents a major step for blockchain gaming and Web3 innovation.?
Read the article we secured: Venture Beat?
“In the future, we shouldn't even have to call it Bitcoin — it's just money,” CZ
Humanity Protocol valued at $1.1 billion after latest fundraise
Humanity Protocol, a blockchain firm specializing in identity verification, has achieved a valuation of $1.1 billion following a $20 million funding round co-led by Pantera Capital and Jump Crypto. The company is developing a system that uses palm scans to confirm the authenticity of online accounts, aiming to combat issues like bots, fake accounts, and online fraud. The funds will support the wider launch of this product in the coming months. Additionally, Humanity Protocol plans to introduce its own cryptocurrency, with final preparations underway. This initiative reflects the growing demand for digital identity verification solutions amid rising concerns over deepfakes and cyber fraud.?
Read the articles we secured: Coindesk, Cointelegraph?
Abu Dhabi's Phoenix Group Enters African Market with 80-Megawatt Power Purchase Agreement
Abu Dhabi-listed cryptomining and blockchain conglomerate Phoenix Group has entered the African market by securing an 80-megawatt power purchase agreement (PPA). This move aims to support the company's expanding cryptomining operations, leveraging Africa's energy resources to enhance Phoenix Group's global infrastructure. The agreement signifies a strategic step in Phoenix Group's growth, aligning with the increasing integration of blockchain technology in diverse regions.
Read the articles we secured: Coindesk, The National.?
RAK DAO Partner with India Blockchain Alliance?
Ras Al Khaimah Digital Assets Oasis has announced a strategic partnership with the India Blockchain Alliance. This collaboration aims to position Ras Al Khaimah as a global leader in blockchain innovation by fostering connections between blockchain pioneers in the UAE and India. The partnership signifies a significant step in strengthening international ties and promoting the adoption of blockchain technology across borders.?
Read the article we secured: Arabian Business
Employee of the Month
Employee of the Month is one of our favorite announcements! We’re excited to announce that January’s Employee of the Month is Natasha Torres-Coote !
Since joining Luna PR as an Account Manager, Natasha has become an integral part of our team, showcasing exceptional organizational skills and a strategic mindset. Her approach to task management has led to the implementation of effective tracking systems, enhancing efficiency across multiple accounts. Natasha's proactive attitude and seamless integration into our fast-paced environment have made her a highly valued team player. Congratulations, Natasha!