LPL Update - September

Thinking back on the month of September has me feeling incredibly grateful for all that was achieved and celebrated this month here at LPL Financial.

From earning esteemed recognition from our industry peers to welcoming a multitude of new advisors and institution partners to our LPL family, I can’t think of a better way to kick off the fall season and close out Q3.

Here’s a recap on some of our September highlights.

LPL Milestones

It was incredibly exciting to see several LPL leaders and team members representing our organization at this year's Wealth Management Industry Awards , where we took home two “Wealthies” in the categories of Diversity, Equity & Inclusion for our #LPLAroundTheTable series and Technology for ClientWorks Meeting Manager. These initiatives help advisors and institutions create better client outcomes every day and we’re honored by the recognition.

Linsco by LPL continues to quickly expand its’ national footprint and in September we reached an exciting milestone when Vero Wealth Management became the 25th team to join our employee advisor model. As the affiliation model gains popularity amongst advisors, we want to reiterate our commitment to always putting advisors first, offering them true client ownership and independence, all while showing them the same care and respect that they show their clients.

In leadership news, we proudly welcomed Pete Dorsey to LPL this month as EVP, Institution Services. With over two decades of experience in the institutional space,?Pete will lead our bank, credit union and enterprise client teams, strengthening our value proposition and ensuring we offer the best platform and client experience. We’re truly excited to have Pete on board!

Our unwavering focus at LPL is to enable our partners to deliver great financial advice and run a thriving business. This is why we’re excited to share the launch of our new Bookkeeping Service designed to save advisors time with accurate reporting conducted by a bookkeeper who is well versed in wealth management best practices. The launch of Bookkeeping Services follows the introduction of?Paraplanning Services ?and the?Private Client Services Network ?earlier this year, and it’s now available to all LPL advisors.

Notable Joins

With the goal of expanding their suite of services and increasing client assets, we started the month off announcing the addition of the Broadway Wealth Management team to our Linsco model . We recognize this team’s passion for doing meaningful work and resonate with their client-centric mission. Welcome Justin, David, George, Brandy, Syliva and Ryan to the LPL community!

Another exciting September addition, we welcomed father-daughter team Tom and Maureen Kelly of Kelly Wealth Advisors to the Linsco family. We’re proud to offer their firm the core tenets of independence, like client ownership and flexibility to run their practice their way, and we look forward to seeing how this team utilizes LPL’s technology and services to enhance their practice. ?

Seeking a firm that offered more flexibility and enhanced technology while also aligning with their core values, the women-led team of Rubino, Skedsvold, Moran & Associates made the move to LPL this month, joining our broker-dealer, RIA and custodial platforms. To be selected as their chosen partner is truly an honor and we look forward to providing them with the innovative tools and resources needed to continue their decades-long legacy of serving others.

Driven by her entrepreneurial spirit, financial advisor Marianela “Nela” Silva announced the launch of her new independent practice , Marigold Financial Partners, through LPL’s broker-dealer, RIA and custodial platforms. Being an independent advisor with LPL will allow Nela to build her practice on her terms and focus more on her clients’ needs. We proudly welcome Nela and congratulate her on her move to independence!

Advisor Spotlight

If you’ve ever wondered what LPL is like from the point of view of our advisors and institution partners, I highly encourage you to check out this video that offers an inside look on how the flexibility of LPL resources, support, and services is making a positive difference in their individual pursuits of success and client satisfaction.?

These advisors come from all different walks of life and have built their own unique practices, but I love hearing how they have all benefitted from having the freedom and flexibility to create, grow and evolve their practices as they see fit.

What a cool opportunity for all of us at LPL to hear from our partners. Big thanks to those who participated!