Low to Moderate Income, probably isn't what you think...

What is low to moderate income? You probably are among the many who think, that it is under $30,000 a year. In actuality, in the terms I deal with, it is 100% the area median income. So it depends on the county your client is purchasing in. For instance, Cook County and Du Page counties,  it is a borrowers income less than $74,500...while Kane county is at $82,500. That's for the borrower on the actual loan application, not the household income. That income level is most likely were half of your clientele fall into...which means they could potentially be eligible for the programs we have to offer at Associated Bank. Contact me for details on how I can help you reach your goals for 2017.