Lost & Found: Why we’re publicly advocating for responsible prescribing in weight care
This week, we’re excited to launch our Lost & Found campaign, which is bringing education about responsible access to weight care medication to Manhattan.?
This initiative isn’t about poking fun at weight loss medication – it’s the opposite. We wholeheartedly believe in the power of medication as a vital tool in treating obesity, especially when paired with long-term behavioral changes. Our focus is on responsible prescribing practices, ensuring our members receive the best guidance and support on their weight loss journey.?
Found's commitment to responsible practices in obesity medicine remains steadfast. We believe in informed decision-making and empowering members with evidence-based information on weight care solutions. Our team of clinical experts, trained in obesity medicine, is here to help every step of the way with a physician-led care plan.?
And this isn’t about latching onto a trend – Found has served more than 200K members, giving us a depth of true clinical expertise that’s critical to navigate safe solutions as more and more medications come to market.?
Getting a prescription for weight loss medications like #Ozempic ?shouldn’t be as easy as demanding it from a clinician at your local medi spa. Here’s more about our approach:
"Find a better way"
This phrase lies at the heart of our campaign. It embodies our mission to move beyond quick fixes and embrace a comprehensive approach to weight management. At Found, we're not just about obesity medicine: we're passionate about fostering behavioral changes and building a strong, supportive community. Together, we'll find the best personalized path to help members achieve lasting, sustainable results.?
Navigating Fad Diets
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We understand that each person's journey is unique, and what works for one may not work for another. Our campaign isn't about dismissing diets that have shown success. Instead, we're targeting misleading and potentially harmful information often associated with fad diets and social media. We champion finding a balanced, healthy approach tailored to a person’s individual needs and circumstances. Health is personal, and we're here to support members on their paths.?
Responsible Prescribing
New medications that are dominating headlines – like Ozempic – can provide incredible results for people. But, they’re not for everyone. At the same time, we’re seeing stories about the cases where these medications don’t work for a person, and some impacts that feel scary. This is why it’s critical to have a doctor with specialized training involved in your medical care when it comes to prescription medication – weight care isn’t an exception. We strongly advocate for responsible prescribing not only for the best treatment outcomes, but for the safest care experience.?
Engaging Manhattan
To further our mission, we're excited to unveil our campaign in key Manhattan neighborhoods: Bryant Park, Soho, West Village, Tribeca/World Trade Center, and Chelsea/Madison Square Park. We're coming to your neighborhood to spread our message of responsible weight management and to support you on your journey to improved health and well-being.?
Ready to join our movement? Learn more at www.joinfound.com/pages/lostandfound .
Brand Director
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