Losing Business?
Raise your hand if you want to lose business. My guess is that nobody raised his or her hand. However, how many businesses do things, unintentionally, that lose business for them every day??You control your own wins and losses.
Let’s just take one thing as an example, the telephone. This one instrument, that everyone in business uses and is so misused that it helps lose business, therefore, profits are lost on a daily basis. For example, when your phone rings, how is it answered? Are you using the auto attend feature? Does it send you into a maze of press this press that? Are the directions clear? Can the caller ever get to a live person??Use the losses and failures of the past as a reason for action, not inaction.
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May I suggest that whoever is the BIG CHEESE call your own company and see how you like what you hear, if not, better change it for that could be a cause for slow or no growth in sales. When answered, does your phone reflect what you believe is your company’s image, your brand? If not change it, for that could be another reason for slow or no sales growth.?
Customer service in today’s economy is paramount. Good customer service gets people talking about you in a very positive way, and poor service gets just the opposite reaction. One other thing to consider is having a great On-Hold message for when people are placed On-Hold (this is a plug for what I do). It’s been researched that when placed On-Hold if people hear silence, they hang up within 15 to 30 seconds, with music from a radio station or CD, you might keep them for about another 15 seconds, however, with a HoldMasters On-Hold Message, sharing information about your business in an entertaining fashion will keep the caller’s attention close to five minutes and it’s really considered great customer service.?
Since 1987 HoldMasters, Your On-Hold Message Company has been helping both Fortune 500 companies, mom and pop businesses, and home-based businesses, maintain both their marketing and branding messages to their clients and prospects while engaging and informing the caller. It can up-sell and cross-sell present clients and inform prospects of your business and philosophy. It makes a small business sound big and a big business sound friendly.?
Let HoldMasters help you when your business is on the line