Is a London weighting still relevant in our flexible working environments?
Nick Carman
Founder of Velop. Recruiting based on Culture-First for Global Real Estate Investors, Developers and Operators.
Welcome to Issue 48 of "Ramblings of a Recruiter in Real Estate" – your exclusive insider's guide to navigating the world of real estate recruitment in 2024!
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In our last issue, I shared the variety and also some of the pitfalls of psychometric testing tools, you can check out the full briefing here. In this issue, we discuss:
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London weighting was introduced in 1920 by the civil service, is it still relevant in a flexible working environment?
This is a complex topic for what is intended to be a stream of consciousness, but I invite your comments and questions. We have the convergence of historical and recent events: introduced by the civil service in 1920, 100 years we have a the cost of living crisis, recent double-digit salary growth that has come to an abrupt end in 2023–24, YoY rail fares inflation (rising by 5% in 2024), and an increase in office attendance.
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So what does the Macdonald & Company salary data say?
Today, there remains a premium to London salaries. London has a 30% premium in real estate salaries across all skills and seniorities (£65,000) to the rest of England (£50,000). The second highest median salary band is in the South East, with the lowest in the North East. The more senior and best paid (75th percentile) are benefitting from a premium of 28% in London compared to their peers elsewhere in England, whilst the lowest paid (the 25th percentile) have a premium of 14.8%. So, the London premium is still prevalent, but will it shrink? We thought so in 2020–2022, as working from home became more widely available, and employees could benefit from reduced living costs due to less travel and lower spending on lunches and coffees. We thought the popularity of working in London and other major cities in England would rise. They would become more family-friendly, and open previously untapped recruitment pools as flexible hours were more widely adopted. Improving availability of talent therefore could improve supply and temper salary inflation in our major cities. We also thought this would be to the detriment of suburban employers who historically have flexed their closer-to-home benefits to compete with London salaries.
Not "Is London Weighting still relevant 100 years on?" it should be "Is it enough?"
However, today in 2024, we are witnessing a harder line on working from home; more frequently, employers are adopting a 3, 4, or 5-day office attendance policy. Transport costs are not subsiding despite greater volumes of travelers, and London accommodation rates are on a steep incline for both homeowners and renters alike. As such, the question maybe should be turned on its head. Not "Is the London Weighting still relevant?" it should be "Is it enough?"
For more details on salary benchmarking using the most comprehensive real estate salaries, please contact me.
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Founder of Velop. Recruiting based on Culture-First for Global Real Estate Investors, Developers and Operators.
7 个月Freddie Fforde have you got an opinion on if London employers need to pay more to attract talent, or can customers in your offices benefit more from the appeal of working near home