‘LOL’ Is Dead: The Marketer’s Guide to Online Laughter, in 7 Charts
Shannon Dortch
Shannon Dortch
Creating mission-driven communications strategies to engage target audiences, generate support, and inspire personal action to safeguard biological and cultural diversity.
In this clever piece posted on Contently, Joe 'Lazer' Lazauskas, analyzes data from a Facebook survey of online laughter. Among his thoughts: "Haha appears to be the clear, safe choice for brands targeting males of all ages. No more lols for you, Mr. Sexy Old Spice Man."