LOGOS: KNOW ALL ABOUT THEM!

Logo:

A symbol is an amalgam of text and images that defines the business.

A good logo shows what the company does and what the brand values for their work.

Why Logo?

A logo makes us stand out from the competition among all.

Starbucks:

Starbucks is the first brand people think of when they have coffee in mind.

Why Starbucks for Coffee?

The owner first started selling bags of coffee beans to people and as people started loving the aroma of coffee then they brainstormed and observed that they love coffee and are crazy about it.

Rather than thinking like a business person he first thought of how best can he make coffee so that Starbucks can have a place in people's hearts.?

It has become more distinct with the green-white combination lady. And as green is a dark color, it became successful due to its intelligent use by the brand. Logos should be marketed wisely to make sure that people recognize it.

Microsoft Teams:

A logo identifies the key information about the business. Take, for example, Microsoft.

Microsoft has launched an online meet application named "Microsoft Teams".

The logo itself gives information as 2 people connecting each other with a T letter attached which gives notation to the word Team.

Connecting with two people in the logo tells us that it provides video conferencing, file storage, chat support, exchange of files, planning meetings, timing control, and many more.

So, it is communicating the industry we exist in, the service we provide, our target people, and our brand value.

Apple Company:

A logo builds brand recognition. Take, for example, Apple.

The above logo is very famous in consumer electronics, computer software, and online services.

It is the largest technology company by good revenue all over the world.

Isaac Newton discovered the law of gravity- the apple falling on the head, the bitten apple which recognizable symbol in history.

This association helps the public to keep our brand in mind.

Now based on all the above information let us see what was the journey of the Mercedes Benz Logo change story:

YouTube Video link:?https://youtu.be/bnwvjjLXShk

Logos are thus an integral part of any business, irrespective of whether it is an established business or a business that has just kickstarted!

---- Author?Preethika Surabhi