LIVE or EVERGREEN?
Sarah Gray (Dineen)
The Event Marketing Entrepreneur | Showing coaches and consultants how to host their own profitable events. Posts & articles about the process.
Evergreen is?sexy?in the digital world right now – and for good reason!
Evergreen courses and the passive revenue they generate are the *chef’s kiss*.
But is evergreen better than live webinars?
My wholehearted, confident stance? → No freaking way…….
Hear me out – I’ve been hosting virtual events for nearly 3 years now…
I have hosted evergreen webinars AND live webinars.
If I saw better ROI on my evergreen webinars,, I’d be right there with the rest of those saying Evergreen is THE ONLY way!
But it’s just not the case…….
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Nothing grows your audience or maxes out your potential for revenue like a live webinar!!!
Live webinars allow for?real-time interaction?between the presenter and the audience. Attendees can ask questions, share their opinions, and participate in polls or surveys. This level of interactivity makes the experience more engaging and memorable, and can help build a sense of community among attendees.
Live webinars give you the?flexibility to adapt your content to your audience's needs?in real-time. You can adjust your presentation based on the questions and feedback you receive from attendees, which can help you better deliver your message and make a greater impact.
Hosting live webinars can help?establish you as an authority?in your industry. By presenting your knowledge and expertise in a live setting, you can build trust and credibility with your audience, which can ultimately lead to more business opportunities.
The time-sensitive nature of live webinars creates a?sense of urgency?for attendees to attend and participate. This can increase the likelihood of attendees taking action or making a purchase, which can help drive revenue for your business.
While evergreen webinars can be a great option for those who want to automate their webinar process and reach a wider audience, the benefits of live webinars cannot be ignored.?
Live webinars are definitely more work than evergreen, but you CAN enjoy your live webinars and the growth they bring… without intimidation or burnout!
I’d LOVE to know what you think?
CEO Secret Weapon - Isolation is Real! Transform Yourself to Peak Performance with Confidential Conversations- i Promise Progress | Former National Trainer for Tony Robbins. Ask me about the C.U.R.R.E
1 年Sarah, you speak from experience ...and success _ I agree for more impact, "LIVE" is the way and I also recently implemented "evergreen" to "introduce" people to my world by giving them a solution and wetting their appetite for more, hence an even more responsive crowd when I do the LIVE_ Hence a 2 step approach to warm them up, serving me well, now I share with you too. Thanks for sharing Sarah
Thyroid Energy Coach | Assisting women 40+ with thyroid conditions to regain energy ?, lose stubborn weight, feel like themselves again and fit into their treasured clothes | Speaker | Mother | Daughter ??
1 年I agree with you on live webinars. We see a greater response for booking when we go live than on evergreen. Of course though the evergreen does produce a better ROI.
Take the Quiz to find your deepest mindset block! Link in Bio | Break through subconscious patterns to unlock your true potential |High Performance Transformation Therapist & Coach | |#Impostorsyndrome #publicspeaking
1 年I agree 100% - live is always best. But I guess some automation saves a great deal of time, there are definitely benefits to both.