Listen To Your Drivers
The Recruit Lab
A tested suite of recruiting products to boost your jobs to qualified candidates.
It can be easy to look at high turnover and assume the problem is pay, but the truth is not so simple.
Studies indicate that while drivers do often lean on pay as a reason to leave their companies, their answers become more nuanced and specific when probed further. Issues like home time, benefits, and company culture begin to emerge with more potent intensity.
Maybe you can’t change all these things, but you are uniquely in charge of your company culture.?
One easy way to help is simply by giving your drivers a call. Calling just for a wellness check-in not only surprises drivers but disarms them as well, creating an opportunity to strengthen their bond with your company.?
But that’s not all a wellness call is good for.
Talking to drivers, you’re bound to hear a lot about their issues on the road. You may even hear about a problem you can fix. If so, not only should you implement a solution, but you should also reach out to that driver and tell them what steps have been taken to ameliorate their issue. Let them know you listened. And then you acted.
There is no magic bullet that can erase the retention issue. But talking to your drivers can go a long way to keeping them with you when the temptation to jump ship arises.