LION' ECOMMERCE ROAR - AUGUST 2024
LION Digital
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Hello Business Leader,
Sometimes, unforeseen technical glitches can get in the way of work. At LION, we wouldn't want you to miss out on our monthly roundup of top news, insights and updates in the world of eCommerce. Due to an unfortunate technical error, here is our August issue again -- just in case you missed it! ??
In our latest edition, we've packed more valuable updates, insights, and news directly from our Pride to help you cut through the fiercely competitive eCommerce landscape.?
Get ready to dive into this edition! We've combined the most relevant topics with your success in mind and are excited to share our latest newsletter with you.
PRODUCT SPOTLIGHT
The Australian and New Zealand Ecommerce Report 2024 has arrived, packed with critical insights to help businesses navigate the evolving landscape of online consumer behaviour.?
Based on studies of 1,000 Australian and 1,000 New Zealand online shoppers during July 2024, the Report examines the consumer attitudes, behaviours and influences driving Ecommerce today.?
This is the fourth annual Ecommerce Report for the Australian market and the first year a survey has been conducted of New Zealand online shoppers.
Discover your unique Tone of Voice and convey the right message to your target audience – with the help of our expert team.
Join the LION team for our comprehensive bespoke Content Workshop to identify your Brand’s TOV and ensure your digital content is seamless across all digital marketing channels.?
Our Content Workshop will help:
CLIENT SPOTLIGHT
领英推荐
195% INCREASE IN ORGANIC KEYWORDS ON TOP-3 POSITIONS
After working with several different digital marketing partners before choosing LION Digital as the brand’s sole SEO partner, R.M.Williams saw a massive spike in organic keyword rankings. Leveraging our eCommerce expertise, we helped the iconic Aussie brand achieve a 194% increase in the top 4-10 spots in searches.
Our senior eCommerce strategists ensured a synergy between data-driven SEO and commercial outcomes. We saw an overall improvement of keywords appearing in searches rise by 128%, highlighting the value of LION Digital's integrated marketing solutions and setting a benchmark for future client engagements.
5 STAR REVIEW
PARTNER SPOTLIGHT
Join us to hear Senior CRM & Loyalty Specialist Maya Berardi, along with experts from Experior and Hello Clever, share their insights on mastering the massive annual retail events, the Black Friday/Cyber Monday sales. Discover strategies for pre-planning, optimising e-store performance during the sale, and maximising post-event growth.
Maya will cover how Email and SMS can boost your CRM campaigns and handle spikes in engagement. Connect with the LION team to make sure you’re prepared for the BFCM sales event and implement your strategy in time to achieve impressive results this year.
Register for the event here: https://www.dhirubhai.net/events/winningstrategiesforblackfriday7231481073526792192/about/
ARTICLE SPOTLIGHT
Klaviyo vs Mailchimp: Why Over 35K Brands Have Made the Switch to Klaviyo
Has your eCommerce business outgrown Mailchimp? You're not the only one. Over 35,000 brands have switched to Klaviyo for enhanced effectiveness, improved data accuracy, and time savings. Discover the key differences between Klaviyo and Mailchimp, and learn why Klaviyo is the preferred choice for eCommerce brands seeking efficient growth and scalability.
We hope you enjoy this edition of ROAR.
Tune in next month for more updates, insights and client stories to keep you inspired and connected in the eCommerce universe.