LinkedIn's updates in 2024

Here’s what’s happened on LinkedIn this year.?

LinkedIn news from July 2024

Sponsored newsletters launch on LinkedIn LinkedIn's newsletter feature is growing in popularity, so the platform will now offer sponsored newsletters. This update could help you expand your reach.

LinkedIn news from June 2024

New newsletter tools are available on LinkedIn You may see a redesign of the UI, updated subscriber notifications, a Microsoft Designer integration to create cover images, and more!?

LinkedIn posts will appear smaller (if they have links) LinkedIn wants to see more original content on the platform. Organic posts with links will now appear smaller in your feed than organic posts without links.

LinkedIn news from May 2024

LinkedIn sees record-level engagement (again) Microsoft's most recent report shows that LinkedIn sessions grew by 11% with record engagement.

LinkedIn launches 3 games Well, the rumours were true! LinkedIn has announced that they have launched 3 in-app games, Crossclimb, Pinpoint, and Queens. You can access these games by going to the News module on the homepage.

LinkedIn adds labels to AI-generated content LinkedIn will now give AI-generated images and videos a label to let the audience know that it was created with AI.

LinkedIn news from April 2024?

LinkedIn is testing a Premium Company Page subscription This subscription would be $99/month and will include AI features for writing content, growing followers, and more.

Influencers to AI bots? Meta will be enabling Instagram influencers to create their own AI version of themselves. I don't know how I feel about this update. ??

New shortcut to get to LinkedIn collaborative articles With collaborative articles gaining so much popularity on the platform, LinkedIn wants to make it easier to contribute. Some accounts may see the "contribute expertise" option that now lives in the post composer.?

LinkedIn is testing a dedicated video tab Dedicated video tabs seem to be the trend right now! Would you scroll through a video tab on LinkedIn?

LinkedIn introduces dynamic UTMs LinkedIn is introducing dynamic UTMs which will allow users to automatically add UTM options to their campaigns.

LinkedIn's company page messaging launches for all brands Last June, LinkedIn started to slowly give users access to company page messaging. The feature has now been rolled out to all brands.

LinkedIn news from March 2024?

Gaming . . . on LinkedIn? Yep, it may happen Would you go to LinkedIn to game? LinkedIn is working on adding games to the platform. Apparently they will rank companies based on employees’ scores.

Thought-leader ads are expanding on LinkedIn Thought-leadership builds trust! With this update, you’ll be able to sponsor content from any member, not just employees.

LinkedIn news from February 2024?

New LinkedIn sales resource for B2B What key habits do all the top sellers have? LinkedIn’s new B2B Sales Playbook will give you all the important data.

No more Creator Mode option on LinkedIn Don’t worry! Creator Mode is going away, but you’ll still be able to find most of the features associated with it if you dig into your profile options.

Did someone say, “New LinkedIn algorithm changes?” That post you made 2 months ago could still be popular on LinkedIn, thanks to these algorithm changes. A new "suggested posts" feature is in the works. It will reportedly distribute content to targeted users for months.

LinkedIn news from January 2024?

New sponsored post option is on its way to LinkedIn Want to sponsor articles on LinkedIn? Now you can! This new tool may be a good way to repurpose old articles that performed really well! There’s no shame in repurposing old content.

Bye-bye, lookalike audiences Yep, lookalike audiences are going to be – poof! – gone as of February 29. How do you feel about this change??

Job seekers get a new LinkedIn feature On the hunt for a new role? You'll love these new features. LinkedIn just rolled out new job search tools, including categories, job preference highlights, and – this one is pretty interesting – an AI job application assistant. Are you going to check this out?

How are you going to Measure the Moments that Matter in 2025?

What was the best feature that you took advantage of this year?