LinkedIn's New Background Image Carousel: Here's What You Need to Know

Okay, this is seriously cool.

LinkedIn just rolled out a background image carousel feature for Premium users, and my brain is buzzing with ideas for how to make the most of it.

Here’s the deal: instead of one static background image, you can now upload up to five photos and create a dynamic carousel for your profile. It’s basically prime real estate to tell your story, showcase your skills, and make a killer first impression.

When I played around with it, I decided to turn my carousel into a mini-story about my journey, the work I do now, and a little teaser for my upcoming book (because why not use every opportunity to build buzz, right?).

But as much as I love the concept, there’s always room for improvement.

Here are a few things on my wishlist:

? Auto-play functionality: Because let’s face it, not everyone clicks through manually.

? Templates for design inspiration: Creativity doesn’t come easy for everyone, and a little help would go a long way.

? An option for video: Imagine the possibilities of adding a looping intro video instead of static images.

Still, this feature has so much potential, and I can’t wait to keep experimenting.

How You Can Use LinkedIn's Carousel to Shine

If you’re a Premium user (or thinking of upgrading), here are some creative ways to make this feature work for you:

1. Tell Your Story Slide by Slide Highlight your professional journey, from where you started to where you are now. People love a good story—and LinkedIn is the perfect place to tell yours.
2. Showcase Your Work Whether you’re a designer, writer, or marketer, use this space to show off your portfolio with eye-catching visual samples.
3. Share Your Passions Surprise your audience by including a few slides about the things you love outside of work. It’s a great way to add personality and connect with people on a human level.
4. Highlight Your Services Make it easy for people to understand what you offer and how you can help them. A slide dedicated to your services could be the nudge someone needs to reach out.
5. Feature Testimonials Let your clients and collaborators do the talking. Share snippets of glowing reviews or testimonials as a carousel to boost your credibility.

Why It Matters

Your LinkedIn profile is often the first impression you make, especially in a professional setting. The background carousel gives you a creative edge to stand out and make that impression count. Whether you’re a job seeker, entrepreneur, or content creator, this space is an opportunity to visually communicate your value in ways words alone can’t.

I’m excited to see how LinkedIn users start experimenting with this feature. It’s a fun, flexible way to make your profile uniquely you.

?? What do you think of the new carousel? How would you use it to showcase your story or work? Let me know, I’d love to hear your ideas!

Love and coffee, Mick