A LinkedIn Update A Day...
Darren Westall
CEO @ Paiger | Helping recruiters win clients & build personal brands | Trusted by 1000 recruitment businesses
LinkedIn has had quite a few feature updates and changes to note across the month, all noted ??
So what are the latest changes?
1. AI-generated profile summaries
2. Post suggestions in the feed
3. Recruitment Trends 2023 report released
AI-generated profile summaries (premium only)
LinkedIn has added another AI-focused tool, this time to add extra personalisation to your profile: Headline and About sections.
The new GPT-powered tool, available for premium users, will give you suggestions to further boost your LinkedIn profile.
But with your profiles needing to show your personal touch, I recommend using the AI here to get you 90% of the way but add your thoughts too.
Post suggestions in the feed
Your feed will now be expanded with the addition of 'Suggested Posts' based on your previous engagements.
This shows the algorithm taking a step towards recommended content, so your posts should be seen by more like-minded people.
LinkedIn or Instagram ??
Recruitment Trends 2023 report released
Predicting the future can seem challenging with the way the world has been over the past few years, but their report aims to predict 5 key themes:
- The role of recruiting
- The impacts of economic uncertainty
- Employer branding
- Skills-first hiring
- Internal mobility and upskilling
E.g. Prediction 3 related to employer branding for talent.
Find the full report here
What's predicted in 2023?
- Improved Video Accessibility
- Updates To Job Search
- Content Analytics
That's all from me this month,
Darren