LinkedIn Title length Goldilocks Zone

LinkedIn Title length Goldilocks Zone

Having recently joined data annotation firm iMerit, I updated my LinkedIn profile knowing I'll be visiting EMEA prospects' profiles--some of whom will notice (data). It's important my Title explain iMerit's value and who we help, but within LinkedIn's Title character length limits: 42 on mobile and 64 on desktop.

Because LinkedIn use is 60% mobile and 40% desktop, the right approach is to have a 60-64 character title whose first 38-42 characters can live by themselves so that mobile users get a full message and desktop users get the fuller message's maximum impact.

VERY FEW have profiles with character lengths in that 38- 64 character goldilocks zone, though. I looked at almost 4000 LinkedIn users' Titles, and here's what I found:

No alt text provided for this image

Only 39% of Titles are 38-64 characters, which means 61% of you have Titles that either don't say enough, or say more than will be seen.


要查看或添加评论,请登录

Chris Zaharias的更多文章

  • LinkedIn Is Now 62% Anonymous. How To Win Anyways.

    LinkedIn Is Now 62% Anonymous. How To Win Anyways.

    Back in 2016 I tracked the LinkedIn profile viewing activity of hundreds of people. In addition to seeing whose…

    1 条评论
  • Here's Why LLM Compression Matters

    Here's Why LLM Compression Matters

    The above image was ChatGPT's output when prompted to remake the below one in 1920x1080 pixels format: The above…

  • Finding The Right GenAI Pitch To Hit

    Finding The Right GenAI Pitch To Hit

    Ever since working at Netscape 1995-99 and feeling what it's like selling new, disruptive technology that only you have…

  • LinkedIn's Missing Functions

    LinkedIn's Missing Functions

    When using LinkedIn Sales Navigator to find your B2B prospects, there are two ways to target specific functional roles…

    4 条评论
  • LinkedIn Data Export: [Almost] None Shall Pass

    LinkedIn Data Export: [Almost] None Shall Pass

    Back in late 2018, with no announcement and under cover of night, LinkedIn changed their data export feature so that…

    1 条评论
  • Title = 1/2 * Function in Sales Navigator

    Title = 1/2 * Function in Sales Navigator

    If you use Sales Navigator regularly, you probably already know that searching by Function generally returns more…

    1 条评论
  • 33% Of You Are In The Wrong Industry

    33% Of You Are In The Wrong Industry

    When I joined LinkedIn, I was working as an inside sales associate at Parc Place Systems, a developer of…

  • I've Organized LinkedIn's 417 Industries So You Don't Have To

    I've Organized LinkedIn's 417 Industries So You Don't Have To

    Back in March/April 2022 LinkedIn made a number of big changes to Sales Navigator, one of which was to massively…

    2 条评论
  • Care to know how quickly most profile view-backs happen?

    Care to know how quickly most profile view-backs happen?

    Profile viewing has always been LinkedIn's 2nd most-used feature. But how immediate is our need to know who's looking…

    14 条评论
  • You'll laugh at which LinkedIn group has shrunk the most lately...

    You'll laugh at which LinkedIn group has shrunk the most lately...

    On May 11th I recorded the number of members in 40 LinkedIn groups, and did so again today (August 15) using the…

    6 条评论

社区洞察

其他会员也浏览了