LinkedIn is not a quick fix and here’s why:
Chris J Reed
$888 per month is all it costs to market you and your firm on LinkedIn to get you new clients or a new job. I am "The Only CEO with a Mohawk" and Singaporean entrepreneur with 2,200+ LinkedIn Recommendations.
LinkedIn takes time to see results.
You can’t just decide to go on LinkedIn and expect instant results, it’s not going to happen.
This is partly to do with you and partly to do with the way that LinkedIn works.
You probably have an incomplete profile, no background picture that can be seen on the mobile properly, no services section with media, no LinkedIn recommendations, no featured section highlighting your original content, no content plan (probably only lame and lazy reposts which Linkedin downgrades).
So once we have fixed all of that then got your content up and running you’re on your way.
Then of course you need to upgrade to Sales Navigator Advanced to create target lists, scripts and Smartlinks to target people who view your profile and engage with you and your content.
That all takes time.
Then there’s the fact that every day only 16% of LinkedIn users actually use LinkedIn.
Every month only 1 in 3 LinkedIn users are actually on LinkedIn.
So if your target audience are not on LinkedIn and you are posting at a time when they are then you will not get results.
Hence why these two aspects of LinkedIn need to come together to enable you to achieve your goals.
This takes weeks and months not days.
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It takes months for the LinkedIn algorithm to actually know who you are and see your posts on your featured section and boost your content to other users.?
But if you stick at it, LinkedIn is the most effective social media platform to target your audience of B2B decision makers or if you’re targeting high net worth individuals then wealthy B2C decision makers.
This is why we give up to a 50% discount on our long term packages.
We know LinkedIn works better over time.
It’s not a quick fix.
What do you think?
If you don’t have the time to do this yourself you can outsource all of your personal branding and LinkedIn marketing needs to my highly recommended team at Black Marketing and we can do it all for you, our service details are here on this LinkedIn SmartLink: https://www.dhirubhai.net/smart-links/AQHOCRVftI1wAw
Subscribe to my weekly LinkedIn newsletter on “Being an Entrepreneur” here: https://www.dhirubhai.net/newsletters/being-an-entrepreneur-7281107947839991809
Sales, Marketing, Fintech, Partnerships, Account and Channel Management, Fractional Services; Founder | MBA, CSPO, CSM
1 个月Like you say, it takes time and one needs to be consistent and stay the course. Just like when people buy SEM and things don't turn around in a day they want to pull the plug, it doesn't work that way. Give it time and see results.
Outsourcing? Where is the fun in that ;-) OK, I get it. Most of us have other intentions than myself here (for me it is my personal playground and a great way to meet interesting fellas around the globe [should read the region of our wonderful world that fetched my interest or where I assume will be some progress in the foreseeable future]).
Social Media Manager??Author??Blogger ??Podcast Host & Coach ?? Professional Speaker??Content Creator??
1 个月Yes, consistency is key.
I help start ups sell enough to get an exit.
1 个月Chris J Reed LInkeidn is so good for B2B. But as you say. You have to use it.
Networking Strategist | Empowering Entrepreneurs & Executives to Become Go To Experts on LinkedIn? | 1:1 & Group Programs | Keynote Speaker | Host of Social Saturday Chat (LinkedIn Audio & Podcast)
1 个月Love it when people ask “what’s the one thing…” like there is a silver bullett ??