LinkedIn: The Perfect Gate to Professional Success

To be honest, I have never thought that LinkedIn could ever become this helpful for my professional life. Everyone is so focused on other social media platforms, that we tend to forget what business really means.

Yes, we focus a lot on Facebook and Twitter, but why do we tend to forget about business social media? LinkedIn can help us grow in so many ways!

The truth is that people consider that having social engagement on Facebook can bring them success. This is true, but they could earn so much more from LinkedIn. Facebook does help you engage with your audience, but your audience are actually friends and family.

Creating a LinkedIn profile and connecting with business people is the most important step towards professional success.

LinkedIn is different from other social platforms. As far as I see it, LinkedIn is the best way for self-development, regardless if you use it to find a job or to connect with influencers.

Ever since I started "linking in", I learned a lot of valuable information. Here are a few key takeaways from my experience:

LinkedIn helps you to identify different successful people in your niche

You can follow your role models and influencers

If you optimize your LinkedIn profile by adding skills, certifications and experience, then you get a higher chance to your dream job

Recruiters always research on their recruits before calling them to an interview

Connecting with successful people can teach you plenty of valuable information that you can use in your professional life

There are many more reasons why I love LinkedIn, from a professional point of view. What I enjoy the most about it is that people are professional, they keep everything simple and on subject, compared to other social platforms.

Some of my favorite influencers?

When I first started learning about digital marketing, I had only one resource: Google. Over the past years I have read many articles written by different people.

I will be honest, they all had great ideas and valuable insight. However, there are just a few that managed to catch my eye.

I am a business owner, a content writer, a social media manager and a digital marketing specialist. Therefore, the knowledge that I have must come from professionals in different segments. This means that I must know online marketing, web development, SEO, social media strategies and many more, all at the same time. Let me tell you some of my favorite 4 influencers:

1. The first influencer that I started following was Marie Forleo. Her videos on YouTube really motivated me.
2. Then, I found Jorden Roper and the Writing Revolt. Her insight on marketing yourself is great!
3. After that, based on multiple feedback and recommendations, I started following Neil Patel. That man knows how to express the most important information in very few words.
4. Last but not least, I recently started to follow Rachel Pedersen; her social media management knowledge is awesome!

Their LinkedIn profiles were among the first ones that I connected with. What is great about this platform is that you can read only articles that you're interested in, without having to search and select relevant ones.

So... how can LinkedIn help me?

LinkedIn is really helpful for its users. You can post articles on your niche, you can receive recommendations from your clients, follow professional and business people, contact potential clients, connect with potential employers and many more.

Building up a strong LinkedIn profile is like developing a successful blog. If you plan it ahead and use attractive and relevant content, then you're one step closer to success.

LinkedIn is the perfect gate to professional success. You can either follow successful people and learn from them, or you can improve and optimize your profile for higher chances at your dream job.

Now, read these 5 steps to get motivated to work, and start building your LinkedIn profile!