LinkedIn for Lawyers - Financial Services 2020 - Do it Now.
Annie Rose - AnnieRoseInc.com

LinkedIn for Lawyers - Financial Services 2020 - Do it Now.

LinkedIn for Lawyers - Financial Services 2020

Linkedin is the social media network designed for professionals, and can help you cross-promote your business.

Instead of asking if you should be using LinkedIn for your business, the better question is why aren’t you using it?

AnnieRoseInc.com - LinkedIn 110% Done For You - Annie Rose Inc

Think of LinkedIn as Facebook for business professionals. Users ask to “link” their accounts with each other, building their own networks of contacts. With more than 500 million members worldwide, LinkedIn is the world’s largest professional network. It’s a great platform for B2B and B2C connections, as well as employment and recruiting.

LinkedIn also works. According to one report, 90% of C-suite executives and 88% of business decision-makers who are LinkedIn members feel their respect and admiration of the organization increases when engaging with thought leadership content.

LinkedIn is the premier business social networking site. LinkedIn is the social media network designed for professionals.

AnnieRoseInc.com - LinkedIn 110% Done For You - Annie Rose Inc

In addition, LinkedIn allows users to create not only a personal profile, but a company page as well. This enables you to cross-promote your business with little added effort. As you and your employees update your profiles with career experience, individual personal profiles will automatically link to the company page. This feature allows users to see insights about the company, as well as the people who work there. You can also seek candidates for openings at your business on LinkedIn.

Beyond establishing profiles, LinkedIn is a great tool to build your own brand. Business people who share what they are passionate about and detail how their passion adds value stand out from folks who simply list things that they do. I suggest taking the full dive into LinkedIn and tap into the various features that will help you get noticed.

Aside from being a great place to learn, participating in group discussions will give your business some added visibility and is a great organic way to generate leads. I have benefited from engaging directly with industry experts.

Another way to highlight your area of expertise is sharing articles or blogs on the network’s publishing platform, LinkedIn Pulse. As a small business owner or entrepreneur, this is a good way to evangelize your business, while identifying yourself as an authority in your niche. Bonus: You can see how many people viewed your article, as well as how many engaged with the post — either liking it, commenting, or sharing it. It’s an effective way to track which topics resonate best with your network.

credit: Charlie Morris, Ann Edelman

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AnnieRoseInc.com - LinkedIn 110% Done For You - Annie Rose Inc


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AnnieRoseInc.com - LinkedIn 110% Done For You - Annie Rose Inc


Michael J. Mazurczak

Senior Partner/Trial Lawyer

4 年

Well said. Well done.

Glenn Andrew

Licensed Real Estate Professional @ Weichert, Realtors | New Jersey Residential Real Estate Expert

4 年

Great article, Annie! Nicely written and full of valuable information for legal professionals.

Hon. Robert J. Lunn

Mediator & Arbitrator With Impressive Success Rate I 14 Yrs NY Supreme Court Justice I Partner Trevett Cristo Salzer & Andolina P.C.

4 年

Annie Rose is the best! And she is correct when she notes that LinkedIn is the premier business networking site. Since I retired from New York State Supreme Court and began a full-time ADR practice (Mediations and Arbitrations) she has helped me grow my practice and increase my visibility. I am now handling both federal and state litigation cases as a mediator and arbitrator literally from coast to coast. Annie is very attentive and organized and creative in her approach. She also possesses an extraordinary sense of humor displayed in many of her own posts. In my line of work after 17 years on the bench I find that quality to be both essential and refreshing.

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