LinkedIn - How to zero in on useful content
Ivan Theodoulou???????
Experienced Senior PR Executive | Hong Kong | Writing | Media Relations | Tech PR | Law Firm PR | B2B Networker | Frequent China Visitor |
You may have noticed that the LinkedIn experience is different if accessing via desktop or mobile.
A handy new feature on the desktop version is the ability to quickly zero in on useful content written by people within and outside your network.
On the home screen (far left beneath your mini-profile), is a section named 'Your Communities'. Here you can add topics of interest, pinning favourites and adding others.
For example, #pr #publicrelations #mediarelations #corporatecommunications #cybersecurity #artificialintelligence #socialmedia
Then just click one, and your main feed will be filled with content associated with the chosen hashtag.
Broaden the reach of your posts by adding hashtags.
#linkedin #howto #content #socialmedia #content #contentstrategy