On line is starting to "light up" for Christmas
It always amazes me how the perfume sales point skywards on the run up to Christmas
My business is around three years old and our sales seem so far to treble every year and the pattern is very consistent. I know if I advertise through Google Ads the sales would climb even higher but it would effect my bottom line.
Like everything if you can afford to wait it will happen for you. If however you have overheads eating away at your business you have to boost sales by advertising so you swap revenue for profit.
Building an online business requires either patience or money.