Lime's Gross Bookings up 31% to $810m in 2024
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What You Need to Know Today
Lime’s Another Record Year!
In 2024, Lime reported $810m in Gross Bookings, up 31.5% vs 2023. Adjusted EBITDA was $140m, up 49%, on $686m net revenue. With 200 million trips in 2024, Lime has surpassed 750 million lifetime ride mark.
“2024 was an exceptional year for Lime and our global leadership is evident both operationally and financially with strong results across all of our key metrics,“ said Wayne Ting, CEO. “We grew profits faster than revenue in 2024, posting another record year of results through serving more than 24 million riders in hundreds of communities around the world and bringing Lime to more cities globally. As we continue to expand our fleet, our permit win and retention rates demonstrate that Lime remains the clear choice for cities seeking to reduce traffic congestion and meet carbon emission goals. While we saw record demand in 2024, we’re just scratching the surface of micromobility’s potential to transform cities and better connect people. Our proven execution, combined with these global tailwinds, position Lime for durable growth for years to come.”
Pune Metro Introduces E-Moped Feeder Service
In India, Pune Metro has partnered with TS Switch E-Ride to launch an e-moped service, "Switch E-Ride”. 50-e-mopeds will be introduced to the fleet.
Fare Structure:
UK Invests £300m in Cycling Tracks
The UK government and Active Travel England have announced nearly £300m in funding to develop 300 miles of new footpaths and cycle tracks across England. This initiative aims to facilitate 30 million additional walking and cycling journeys annually.
Cowboy Shifts Assembly to France
Belgium based e-bike startup Cowboy has shifted its e-bike assembly to France, partnering with ReCycles, a top French manufacturer, to enhance production quality and delivery speed. With assembly ramping up, bikes are already shipping across Europe, and full capacity will enable deliveries within days.
This move also boosts after-sales service, expanding to 125+ service locations, mobile technicians in 40+ cities, and faster multilingual support. CEO Adrien Roose says the shift strengthens Cowboy’s ability to scale efficiently while reinforcing France’s leadership in e-bike innovation.
MOVS Expands E-Bike Service
Swedish e-bike retailer MOVS has combined its services, bringing Elcykelvaruhuset and Urban Benefit under one brand. It offers bike sales, subscriptions, and employee benefit bikes. MOVS expects 60% more customers in 2025 and aims for SEK 170Mm (€15.1m) in revenue.
Tier-Dott Denies Plan to Stop Revenue Sharing
Tier-Dott, running Bristol’s e-scooter trial, denies plans to end revenue sharing with councils. Bristol’s expected share dropped from £500K to £350K. Following the announcement of the contract renewal, a recent council report raised the possibility of ending the revenue-sharing arrangement altogether. The company, however, dismissed this claim, affirming its commitment to contributing a share of its earnings from the trial for the next two years.
Lime Hits Record Ridership in Washington DC
In Washington D.C, Lime set a January?ridership ?record with 238k rides, a 34% increase during commuting hours, as most of the public returned to office. In 2024, Lime saw 5.9m rides in D.C., totaling 18.5m since 2017.
Micromobility Europe 2024 Recap: How to Get More Employees to Ride, Not Drive to Work
Panel:
Norfolk Police Seize Modified E-Bikes
In the UK, Norfolk Police have seized over 30 illegally modified e-bikes in 2025 alone, responding to public complaints. The police decided to take action in October 2024 due to concerns raised by the public.
Hoppy Achieves Net Profit in Micromobility
Hoppy, a Belgian micromobility operator, closed 2024 with nearly €1m in net profit, €2.2m EBITDA, and €6m in revenue. Hoppy operates 5.5k vehicles across 17 cities in Belgium, Greece, Gibraltar and Spain. About 27k users took 1.5m rides in 2024.
Ride Review: Lectric XPress Commuter E-Bike
Here is the ride review episode detailed review of 750W version of Lectric XPress E-Bike.
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