Be like the Plumber

Be like the Plumber

A woman calls a plumber because her house radiator does not work.

The plumber arrives and looks at the radiator, 

hmm, he says.

Then he takes his hammer and rapps the radiator twice.

“voila, it’s working"

The plumber gives the lady a bill for $100 and she shrieks "you charge me a $100 to hit my radiator twice?” 

The plumber looks at the customer and says 

"NO I charged you $100 to know *where* to hit your radiator twice to make it work."


Knowing what to do in a given circumstance is very valuable.


I’ve had similar experiences.


Like when a simple change that I made, which took me all of about 5 minutes - resulted in over £4k worth of increased profit for a client of mine.


I got paid £600 for that.


BUT even though the action itself only took a couple of minutes,

My analysis and prognosis took a couple of hours,

And building up the expertise to make that analysis took years.


I want to show you how I knew to make that change.


I’ve ‘audited’ literally hundreds of Facebook ads accounts.

From accounts spending $50’000 a month to ones boosting posts here and there for £5 a pop.

And in every single one of those accounts, I’ve seen areas of wastage, or missed opportunities that are costing them money.


If you’ve spent any money on Facebook ads, and either 

- NOT been able to get the results that you want, 

- or done OK but hit a ceiling, 

then you’ll know how frustrating it can be.


That’s why people have always found my audits so valuable, because going from frustration to clarity feels awesome.

For the past couple of years - these Audits have been my primary source of getting new clients.

They work great for everyone - the business gets a complete breakdown of their ad account for a reasonable price, and I get to show that I know what I’m doing.

HOWEVER.


I’m changing the way I work slightly - for the sake of time efficiency and systematisation, I’ll be focussing on working with just a couple of business types.


What this means is that I’m going to be doing less audits for some types of business.


But seeing as how valuable these audits are - I’ve decided to lift the lid on the exact step-by-step process I follow to carry them out, so that business owners can:

  • audit their own ads, therefore
  • waste less money, and
  • spot opportunities that might’ve been missed.

For themselves, as often as they need to.


I don’t have a name yet - the working title is “Audit your Facebook ads like a pro”


It will be a video course showing people the steps and thought process I follow to audit Facebook ads accounts.


It’s for small business owners who have tried FB ads, but aren’t getting the results they want.

It shows them how to go about analysing their own ad accounts so that they can see where things are going wrong, and find areas to improve their ROI.

If that’s you, then what you’ll get is more clarity then ever before, which clients have told me is a huge weight off their shoulders.

And you'll be able to see a clear plan forwards to grow your business with FB ads.


So right now, it’s not live yet.

That’s why I’m posting this now.

While I’m launching the course, I’m looking for 2 or 3 people who are happy to be dummy-accounts which I can use to record the video for the course with.

So those first few people would get a full audit report done for them, as well as access to the course.

Currently - I charge £250 for those full audits.

or £60 for a quick audit - where I check your ad strategy, and give you the 2 or 3 ‘quick-wins’ that jump out at me but without going in too deep.

This course will sit in the middle, at around £125, and going up in price over time.

.

So if you’ve been thinking: 

“How well could this business be doing if I had the knowledge to take it to the next level?"

Then message me now to grab a spot now and I’ll show you how to be like the plumber, but for your own business.


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