Lifting the lid

Here’s an ace fore you…

At Moo Design, we pride ourselves on delivering unparalleled luxury unboxing experiences, and our latest project showcased just that. We were entrusted by Majesticks GC, one of the elite teams in the LIV Golf structure, to create a stunning Invitational Brand Box for their upcoming Pro Am Golf Event at the prestigious JCB Golf & Country Club in Staffordshire. This event saw 36 UK and Europe-based celebrities receiving an invitation that they wouldn’t forget in a hurry.

A Bespoke Invitation Like No Other

Majesticks GC envisioned an invitation that went beyond mere paper, aiming to deliver a luxury unboxing experience that resonated with their brand’s prestige. Here’s how we brought their vision to life…

Curated Contents

Each Brand Box was packed with useful Majesticks GC branded golfing items, carefully selected to enhance the recipients’ excitement for the event. Inside, they found a high-quality baseball cap, pristine white wooden tees, a JCB Golf & Country Club Yardage Book, and a sleek white pencil. A personal touch was added with a hand-written invitation card and a montage base in the box – featuring the four Majesticks GC team members: Henrik Stenson, Ian Poulter, Lee Westwood, and Sam Horsfield.

Our Creative Process

Our journey began with a hand-drawn sketch, capturing the essence of the Brand Box. We then collated the branded golfing items and chose dark blue paper stock for the internal and external of the box. Adventura matt blue foil blocked Majesticks GC logo on the outer lid. The box design included a full-colour inset and a printed invitation card inside the lid, ensuring every detail aligned with Majesticks GC’s brand guidelines. Finally, each box was carefully packed into an outer carton, wrapped in bubble wrap and white paper, and delivered via overnight courier to individual addresses.

Delivering Excellence from Sketch to Doorstep

Our goal was clear: to demonstrate our ability to produce high-quality invitational boxes for prestigious events, from initial design sketch to doorstep delivery, in under three weeks. Our process and attention to detail ensured that each recipient experienced the WOW factor upon unboxing.

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Mia Baker one of the Pro Am invitee’s commented on her Insta Reel: “this is a pretty cool box… thanks!”

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Measuring Success

Success for us means that our clients, like Majesticks GC, feel consistently confident in our ability to handle the entire process seamlessly. We aim to ensure that we work effectively with external design teams, adhering strictly to their brand guidelines, and produce Brand Boxes that are purposeful and luxurious.

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If you are looking to tee up an event this Autumn, then please do reach out to us to discuss/collaborate on designing your perfect invitation package. Let’s create an unforgettable unboxing experience for your next event, ensuring it’s as prestigious and impactful as the LIV Golf Pro Am Invitational.

Nick Herd – Founder/Brandologist, Moo Design/Brandboxes

T: 01926 770042 ? E: [email protected] www.moodesignagency.co.uk/brandboxes