Life is a highway
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Life is a highway

“Life is a highway” is the title of the popular song sung by both Tom Cochrane and Rascal Flatts. It also is the first line in one of two winning messages in the Arizona Department of Transportation’s annual Safety Message Contest. Here is the full message:

LIFE IS A HIGHWAY

I WANNA RIDE IT

WITH A SEATBELT ON

This is a clever and poignant message about the life-saving importance of wearing a seatbelt in a vehicle, whether you are the driver or passenger.

Now in its fifth year, ADOT’s annual Safety Message Contest allows the public to be a part of our communication efforts, to remind everyone to be responsible drivers behind the wheel. It’s a creative public engagement idea that I value and appreciate, and it always generates excitement!?

For this year’s contest, we had more than 2,400 entries. The public voted on the top 10 finalists, with 6,000 votes to identify the top two entries. We have had more than 18,000 entries since the contest began in 2016. Thank you to those of you who entered the contest and for voting.?

The other winning entry is a reminder to not panic if you miss an exit:

MISS YOUR EXIT?

IT’S OKAY

WE MADE MORE AHEAD

Life is indeed a highway. Always wear your seatbelt and don’t panic if you miss an exit!






Alexandra Albert

Director, Communication and Public Involvement

3 年

Great social, ADOT! You make me LOL all the time!

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Me too, Director H!

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Joseph Mike Wathen

Right of Way Unit Leader at Kentucky Transportation Cabinet - KYTC

3 年

But watch the pot holes

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Norman Umberger

Improvement Guru. I help organizations become better & make the world better. Lifelong Learner. Always learning about my expertise, my community, my professional partners, & our world. Let’s make our world better.

3 年

It’s past due to use these signs properly and lower the distraction. We can do better.

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John Halikowski

Retired Director, Arizona Department of Transportation

3 年

Apologies if we gave everyone an ear worm, but if it reminds you to buckle up to get safely home to your loved ones, I can take the heat.

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