Leveraging Technology to Enhance Employee Engagement

For the past year and a half, companies have adapted to new workplace norms at a record pace. Colleagues have found innovative ways to stay connected and a renewed focus on employee engagement has emerged. With a large portion of organizations’ workforce dispersed across different locations – whether at home, in the office, or at a remote location –strengthening the bonds between teams and clients has gone from a nice-to-do to a critical best practice.

We have all seen employee engagement become a company-wide top priority across industries, from finance to entertainment to retail. Brands have increased their corporate gifting budgets as many have looked to the 1-800-FLOWERS.COM, Inc. family of brands to help with their employee engagement and gifting needs. And with this increased demand for rewards and recognition programs, we have kept our foot on the pedal to continue to enhance and revolutionize our corporate gifting capabilities.

Today, we’re proud to announce the launch of Hero, an intelligent enterprise engagement and gifting platform powered by SmartGift. This new platform makes it easy for companies of all sizes to build meaningful professional relationships, virtually or in-person, across their organization.

Hero amplifies and simplifies the incredible work companies are already doing to recognize their employees, while helping others just starting out with their engagement efforts. It makes one-to-many gifting seamless, allows businesses to enhance virtual or in-person events with the Gift Tray feature, and automates large-scale recognition programs so managers never miss a birthday or work anniversary. And, with SmartGift technology, it can all be done without the need of a physical address. Recipients are sent a simple link that allows them to digitally unwrap and preview the gift, choose the delivery date and address, and swap the gift for another item. Even more, business customers have access to a wealth of data that provides insight into who has been sent a gift, who accepted, what they accepted, and more.

Hero’s personalized automation saves managers valuable time and energy while meeting the needs of today’s and tomorrow’s workforce.

Visit our corporate gifting site at corporategifts.1800flowers.com/hero to check out all the new features along with our thousands of products from across our family of brands, including Harry & David?,?PersonalizationMall.com?, 1-800-Flowers.com?, and more. Happy gifting!