Letter 27: Elevating Legacy: Crafting for India’s Ultra-Wealthy-Ultra Rich ????

This story will surprise you as you will really witness how one man's vision coupled with the desire to execute brings path breaking solution in the market. Two people, Sanjiv Bajaj and Uttam Agarwal have visualised this and I was just plain lucky that this project fell on my lap to execute. The vision of Sanjiv Bajaj MD & Jt. Chairman of Bajaj Capital Ltd to provide solution to every strata of Indians started with asking the questions, what are the pain points of Super Rich Indian. This is a true story of deep understanding, empathising the need and building solution that creates impact without much noise.

I along with my team are blessed to be part of this project and to work along side Uttam Agarwal to deliver this exceptional product solution called WealthMax by BajajCapital La Premier team.

Its day 27 of 75 HARD and let me take you through the journey of solving the pain points for Ultra Rich clients in India

First and foremost, for many of you, let me give you an idea of what does an UHNI and HNI really mean. First, there are 7.97 Lacs HNI's in India, and 13,263 ( yes 13 thousand) UHNWIs in India ????.

• HNI (High-Net-Worth Individuals): As of 2022, India had approximately 797,714 HNIs, each possessing assets worth $1 million or more.
• UHNW (Ultra-High-Net-Worth Individuals): As of 2023, India has about 13,263 UHNWIs, each with a net worth of $30 million or more.

People will tell you get into the shoes of your customers, but honestly, in 8/10 times, Its really impossible to step into some shoes which are 1000X larger than every common person.

The article is written in the format of the Challenge, the Solution and what we have implemented. Hope you like our work

1. Eliminating Portfolio Overlap

The Challenge:

Everyone invest in multiple Mutual Funds, but rarely they get to know if the AMC ( the Mutual Fund company) also investing in same stocks. There are many times overlap, and its a problem that is faced by many of them. Many investors unknowingly duplicate their investments, diluting their growth potential.

Our Solution: Position Overlap Analysis

What you get in Position Overlap Analysis

• Visually maps overlapping investments across all your funds
• Identifies redundant holdings you can streamline
• Helps create a truly diversified portfolio
• Shows exactly where your money is really invested

2. Making Fund Selection Simple

The Challenge: The Securities and Exchange Board of India (SEBI) reported that as of June 30, 2024, there were 1,386 mutual fund schemes in the country. With thousands of funds available, how do you pick the right ones? It's like finding a needle in a haystack.

The Solution: Smart Fund Comparison

How Smart Fund Comparison works

• Ranks funds based on performance, costs, and key metrics
• Provides side-by-side comparisons of similar funds
• Highlights top performers aligned with your goals

This takes away the guesswork out of fund selection

3. Building True Diversification

The Challenge:Everyone talks about Diversification but the challenge with Diversification is you can diversify when you know the co-relation. Sadly, there is no report available that provides a deep correlation analysis, but with WealthMax we solved this.

The Solution: Correlation Analysis

• Shows how your investments move in relation to each other
• Identifies funds that provide genuine diversification
• Helps build a portfolio that's resilient to market swings
• Minimizes risk while maximizing growth potential

4. Staying Market-Savvy

The Challenge: Markets move fast. Its a time of volatility, from Ukraine Russia War, to Israeli conflict to US Elections. Keeping up with changes while managing your investments can feel overwhelming. Its actually next to impossible to be on track.

The Solution: Real-Time Market Insights

• Delivers timely market updates and analysis
• Tracks important economic changes
• Alerts you to significant market movements
• Helps you make informed investment decisions

5. Capturing Sector Growth

The Challenge: Imagine going to a call from an AMC leadership or a Fund Manager and one says Pharma sector has promise, other says Real Estate has promise, and honestly Different sectors perform differently each year. How do you know where to invest?

Our Solution: Sector Performance Tracking

• Monitors sector-wise yearly performance
• Identifies high-growth sectors
• Shows where the smart money is moving
• Helps you position your portfolio for growth

6. Personalising Your Strategy

The Challenge: Generic investment advice rarely fits your specific situation and goals. Tips dont work and you can't have generic advice for your portfolio.

Our Solution: Custom Portfolio Optimization

• Provides personalized investment recommendations
• Suggests portfolio adjustments based on your goals
• Adapts strategies to your risk tolerance
• Offers actionable steps for portfolio improvement

Why Choose WealthMax?

WealthMax transforms complex investment challenges into clear, actionable solutions. We help you:

• Make smarter investment choices
• Reduce unnecessary risks
• Capture growth opportunities
• Stay informed and in control

Now you too can get the benefit of WealthMax and take the power of tools used by HNI and UHNIs. If you are interested, just DM me or comment and will help you optimise your portfolio. This is a totally free of cost service we are providing to investors inorder to build a Financially Prosperous India

In case you want to start your journey yourself visit https://start.bajajcapital.com/wealthmax/