Let's Talk Money: From Commodity to Highly-Paid Trusted Authority - THE choice!

Last week I had the privilege of speaking with my colleague and alliance partner, Kashmira Mody who is bringing one of my Signature Programs - Core Business Foundations: Your Pathway to Profitable and Scalable Business Growth, to India.

Our topic was Let's Talk Money - specifically on how to package and price your services (and products) in a competitive marketplace. It was a jam-packed conversation and has had such wonderful feedback, I wanted to share it with you. Because what we shared is important when it comes to going from Invisible to Influential Trusted Authority.

Grab a pen and paper, get ready to take lots of notes, and feel free to watch as many times as you need.

This was part of a 3-part series so the discussion we had in our first session provides additional context to our discussion today. If you'd like to get the link to our first discussion, let me know in the comments, and I'll DM you the link.

Enjoy!

A snapshot of the main points are beneath the replay (scroll down)

[MASTERCLASS] Join Annemarie Cross and Kashmira Mody as they share actionable insights and strategies on pricing and value and the challenges that many businesses face whether you are a service-based, a product-based, or a blend of both and you’re operating in a saturated marketplace.

?? Key Episode Highlights:

1. Elevate Your Offerings: Annemarie underscores the importance of adding an element of service, such as coaching or mentoring, to transform standalone products into high-value offerings. She shares her journey from providing basic resume services to delivering premium, value-filled consulting by investing in mentorship.

2. Stand Out in a Saturated Market: Kashmira discusses essential strategies for service providers, such as yoga teachers, to stand out. This involves recognizing their unique experiences and integrating these into their services to create something truly unique for their clients.

3. Building A Trusted Brand: Both Annemarie and Kashmira emphasize the need for cultivating a distinct brand identity that exudes trust and authority. Building a solid foundation takes time, but it attracts clients who value and are willing to invest in your services.

4. Balancing Craft, Business, and Personal Growth: Kashmira highlights the importance of balancing your passion with business acumen and personal development. Without equal investment in all three, sustained success remains elusive.

5. Upcoming Opportunities: Don’t miss the chance to join our 90-minute discovery session for core business foundations on August 10th. For those who can’t wait, private conversations are available, and we’re also organizing special live event days for our participants in India!

6. Educating Clients on Your Value: Understanding and conveying the unique value you offer is pivotal. Annemarie and Kashmira discuss the importance of educating prospective clients to differentiate your service from a mere commodity to a premium product.

This episode is a treasure trove for anyone looking to step up their game in the competitive world of service-based businesses

If you're in India and would like to join us, book in for the next Discovery Session, here: https://lnkd.in/dSbrhXQs