Let's talk: data monetisation

We have all heard the phrase ‘Data is the new oil’ and with the explosion of digital and connected technologies, this surge of data has doubled every three years. However, the challenge remains - how do we turn data into products?

Gaining return from data assets doesn't just require new technologies, it also requires new ways of thinking about what your company can do with your data. Gaining direct value from your data by selling data, and indirect value, by using your data to grow revenue and reduce costs.

Bettina Goerner, Managing Director Data Products from Springer Nature will be deliberating the changes required for Chief Data Officers to become revenue generators with the ability to self-fund, at the DACH CDO Network taking place on the 5th & 6th October at the Radisson Blu, Frankfurt, Germany.

Bettina will discuss how to leverage foundations to monetise data as an asset and effectively facilitate data acquisition to enhance the value of your products and services.

Bettina has a real passion for data monetisation and we are proud to have her leading this discussion. Our gatherings are strictly invitation only, and attended only by those that are leading the data function. To request your invitation to join us at the DACH Chief Data Officer Network please follow this link.