Let's Break the Routine.

Let's Break the Routine.

Ever felt like you're just going through the motions of the sales process without really connecting with their purpose? We've all been there, but here's the truth: The sales process isn't a routine. It's a deliberate sequence with each step serving a purpose — not just for you, but for your prospect, too.

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In my upcoming sales course, I break down the intricacies of the sales process, detailing why each phase matters and how to infuse purpose into every interaction. No more feeling disconnected — let's turn your routine into a power-packed performance. And because I want you to dive into this transformation hassle-free, I'm offering a promo code for FREE access. Secure your spot and let's elevate your sales game together!

Claim Your Spot


Entrepreneurship isn't just a challenge — at times, it can even feel like a fight. In business, like in boxing, you must protect yourself at all times. For entrepreneurs and business professionals:


1. Understand and Draft Contracts: Ensure you’re not just reading but fully comprehending the contracts you engage with.

2. Copyright Your Work: Your intellectual property is your heavyweight title—defend it diligently.

3. Consult Legal Professionals: Having legal counsel or advice is like having a coach in your corner, guiding you on how to keep your guard up.?

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As you navigate these arenas, remember: Champions stay ahead. Tune in to Ronnell Richards ' Monday Motivation for the strategic corner advice you need to keep dodging those unexpected punches in your entrepreneurial journey.

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Black-Owned Distilleries

This Black History Month, we're shining a light on the Black-owned distilleries making an impact on the distilling industry. Let's kick things off with ReserveBar 's Build the Bar Collection, featuring Uncle Nearest, Inc. , loft & bear vodka , Ten To One Rum , Du NORD , and Hella Cocktail Co. , Black visionaries inspiring change in the spirits industry.

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Poll Results

We asked the Business & Bourbon community to chime in on this question last week: Is social media a regular part of your lead generation strategy? Why or why not? Let us know in the comments of the post linked below, and don't forget to check back on Tuesday to participate in the next poll!

Join the Conversation


Tech layoffs update this week: DocuSign, Grammarly, Amazon, Snap, Meetup cut jobs - Fast Company ?

The FCC says AI voices in robocalls are illegal - NPR

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View B&B News


Clyde May’s Conecuh Ridge Straight Bourbon Whiskey:

Aged in charred white American oak barrels for 4 to 5 years, it’s bold with stone fruit, baked apples, and thankfully balanced oak tannins.

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Work with B&B: Showcase your brand to an audience of influential businesspeople when you sponsor a Business & Bourbon event. Learn More

On-Demand Events: Connect with clients and business partners on their time while building affinity for your brand with On-Demand Virtual Events. Get Started

Get the Book: Shut the Hell Up and Sell shares lessons learned over 20 years in sales and marketing to help you regain the joy in sales. Read Now



Nicolai von Schneider

Internationally-Recognized Strategist + Brand Marketer | Helping The Top Percent Of Brands Grow With Competitive Strategy & Design

9 个月

Wow, this week's newsletter sounds like a treasure trove of valuable insights and inspiration! Can't wait to dive in.

Vania "Breakthrough" Butler

Breakthrough Business Mentor | Transformational Leadership Mentor and Advisor | Fractional COO

9 个月

Great insights! Looking forward to the next edition. ????

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