Lessons From A Top Producer: A Checklist For Laser Focus
Top producers know their success is dependent on having laser focus on 4 things.
#1: Proactive Mindset:
- Cultivate daily habits that move you closer to your clearly defined goals
- Always look for ways to improve, grow, and better serve your clients
- Create systems and processes for everything (before it becomes overwhelming)
- Plan your day the night before
#2: Client Avatar:
- Take the time to write a description of your perfect client
- Describe their motivations and biggest desires in business and life
- Describe the problems that keep them up at night
- Know how market trends affect each client’s business and personal life
#3: Consistent Lead Generation:
- Spend time every morning building your pipeline
- Leverage technology only when it enhances relationships
- Only target your ideal prospects
- Build an online and offline presence with your marketing
#4: Strong Relationships:
- When you work with ideal clients - strong relationships will naturally grow
- Hire the best admins, marketers, and transaction managers
- Remember time is your most valuable currency - leverage your team and technology
- Focus on the relationships that matter most - not just in business