Lessons from a Third Line - The Case for Building a Regenerative Business

I haven't talked a ton about my values or philosophy when it comes to business, hd and life. I've kept quiet as I've been building the foundation of my business over these last few years and have focused on creation and supporting my clients. Over the last few months I've had more and more nudges which are prompting this share so let's dive in….

Traditional online business is broken, archaic, and homogenized. It prioritizes quick wins, hustle culture, and a one-size-fits-all approach. It doesn't consider the human in front of them, the impact the business has, and the sustainability of their approach.?

Guru's spouting advice publicly but privately in panic mode: take a new angle, add more bonuses, send more emails, do more ads, and extend the cart open. All tell-tale signs that things are not as cheery as they seem on social. They are happy to dole out advice that is based on how they have had success or from whomever's program they just bought, but if you skip a step or don't do as they did, they blame and shame you because it didn't work for you. You are clearly the problem, so buy my next program.?

When in reality these people don't know how to have success outside of the model they have created nor do they understand the psychology of how adult learners learn so they create programs people never finish.

It's a hamster wheel keeping you jumping from trend to trend, thing to thing, but not really having the success that you desire, and let's be honest, it just doesn't feel good to pressure people to sell, to post just to post and this business model isn't actually what you signed up for.??This approach is all about gratification in the now. It is NOT impact-driven because, let's be honest, the gurus care about the $$$$$, and then they pass you off to their team. This get-rich-quick approach is about status, virality, and money -??not the people.

This leads to burn out, bitterness, anger, disappointment and frustration which ultimately leaves entrepreneurs, like you stuck, settling and giving up.?

I truly believe you can build a business that is synonymous with who you are, the lifestyle you desire, and your design. This is NOT about fitting your human design into your business because that's just more of the same guru stuff. It is about building a business around your Human Design.??

A sustainable and regenerative business is one where you build a business ecosystem and foundational assets in your business that pay you dividends for years to come. This is not about throwing things at the wall to see what sticks.?

It is about giving yourself the time to experiment to discern what you love to do (if you don't already know), how you actually want to show up and support clients, and the goals that you have for yourself.?

This is not about putting offer after offer together that is half-developed to see what sticks. It is about intentionally cultivating a client journey built around your strengths

This is about creating an asset that is valuable that you ride the dividends for the next decade AND your clients keep coming back to again and again and again.

It regenerates because it is soooooo valuable to the people who go through it that they share it. It puts people, impact, and empathy first.

A sustainable and regenerative business focuses on creating macro content that has a long life span. It is not about the quick-hit social media game. It is about building marketing assets that you can leverage, feel good about, and be proud of.?

It focuses on growing and maximizing sales over time because you prioritize relationships. It focuses on cultivating, nourishing, and harvesting a business ecosystem built around you that doesn't require you to compromise who you are.?

A regenerative business is one where you are in integrity, you prioritize impact, relationships and people. The business is built with intention, integrity and with YOU in mind.?

I know this because this is what I have done. Over the last three years, I have intentionally, strategically, and by design rebuilt my business. Since burning down my agency in 2020, I vowed that I would never compromise myself in business. I would put impact and people first. I would align my lifestyle, my desires, and my business to my design. This is exactly what I have done.??

Has it been easy? No. Is it worth it? Absolutely.?

I have spent the last three years focused on developing assets and a framework. I am really proud of my offer suite, which supports clients on their journey. I have focused on long-term organic marketing efforts with a few boost posts sprinkled in.?I have written books that have positioned me as an industry leader in the human design space. I have focused on quality over quantity and progress over perfection.

I have focused on the people who have come into my ecosystem and giving them a valuable experience. One that is an encounter that renders them better off, and because of this encounter with me, they will not be able to look at business or human design in the same way. I've focused on doing what I can to support them in their journey to reach their goals.

The launch people in my world are continually and regularly surprised that I sell high-ticket programs without talking to people. I defy launch stats based on my audience size all because I only show up doing what is in integrity for me. I wake up to sales almost daily. Because I show value. Because I'm not afraid to put people and impact first.

For me, this new iteration of my business is about investing in my future, living in the now, doing what brings me joy, and building a business that I can leave to my children. It is about making an impact that has a ripple effect, creating generational wealth, and focusing on the work my future self will thank me for.?

This is what I have done, and my entire world has radically changed in just three short years. For the vast majority of my entrepreneurial journey, I have coached and supported people in this way, and this is what I do inside my programs. It works; you just have to understand what to focus on.?

I believe this is how we can build a better future. For all of us, particularly us entrepreneurs. The world is in the midst of change as we move out of the information age and into the Augmented era, the experience era, or as some say the Age of Reckoning.??

We are consuming more resources than our planet can produce.

We want things faster, quicker, and easier

We are outsourcing everything…..

But that's not how your business is going to thrive as we move into this new age.?

You need assets. You need a foundation. You need an ecosystem around who you are that supports your desires and goals. You need a business that prioritizes impact and actually is in integrity.?

It is time to reckon with what is no longer serving you in life, especially in business. It is time to tend to what you truly desire. It is time to make an impact. It is time to stop putting off living. It is time to put down the trend hoping and focus.?

This is not about pushing you into another program or offer. It's about waking you up to what is happening in our world. It is about sharing what I've done and what is available to you if you throw out the shoulds, embrace the nature of who you are, and build a business around that.??

This is about investing in you, in your business and your future. It is about buying something once, something high-quality and knowing that it will be on your journey with you til the end of your days. It is about building assets that your future self will thank you for. It is about letting go of quick win, dopamine hit, culture.??

It is about coming to terms with the fact that good things take time to build, especially those that endure the test of time. It is about getting back to the nature of who you are and building a business around that. It is about cultivating a life that you are in love with. Where you wake up happy because you only get this one life. It is about not settling for less than you deserve. It is about saying yes to you, your future, your family, and your impact. It is about YOU.?

If you feel called, I invite you to come into my world. There are only two ways until the end of the year to get my eyes, guidance, and support in life and business.

If you have questions please feel free to hit reply or send me a voxer message I am jamielpalmer.

I hope this resonates with you and wherever you are in business you can find hope that there is a better way...it's called by design.

Jamie

P.S.??HD Your Biz is for you if you want to build a business congruent with your human design, if you want to sell in a way that is aligned to you that provides potential & possibilities instead of to the not-self if you want to say goodbye to archaic and homogenized online business tactics and say hello to cultivating a business that feels good on the inside and outside and has people saying yes to you with ease.

P.P.S. HD Wild is for you. If you want to learn, master, and integrate human design into your life and/or business to create a blue ocean in your industry, this program is for you. This program takes a three-pronged appraoch to training 1) Human Design Education 2) Supporting you in integrating and emboding your design 3) supporting you in building a business around your design. If you want to learn more about this program I invite you to join me for the open house Monday, September 16th at 9:00 am et.