Lessons from a Fortune 500 CEO, Mini Lead Gen Webinar, and more.
?? Webinar of the Week
In this webinar you'll learn how to use a Lead Generation system to identify the best online channels and finding the best tactics will help you get closer to your customer. In this webinar you’ll learn the most cost effective strategies they can use today to generate traffic, and leads to their website. You’ll also learn how to build a campaign that’s specific to their audience. The goal is to drive calls and messages to the sales team.
Create a strategy in 8 steps. We’ll help you create a compelling story, learn more about your target audience, choose your campaign objectives, understand your customers better, decide where to promote, create an irresistible offer, learn about the importance of landing pages, and learn what tools will help you measure your results.
Learning Objectives:
?? Opportunity
Did you know? More than 250,000 workers have been laid off by more than 1,500 tech companies in the past 14 months. There's a lot of great talent out there right now. If you're having trouble finding employee's, I recommend that you take a look at this list. The list contains resumes, contact info, and much more.
How much are tech companies paying for talent?
New pay transparency laws in CA and NYC require most tech companies to disclose salary ranges in all job posts. Comprehensive.io has published this ongoing report on salary ranges.
?? Podcast Episode of the Week
Our guest on the show today, Jackie Reses, is going to share advice and lessons from small business owners from her book titled SELF MADE BOSS. Jackie and her co-author Lauren Weinberg provide first-hand accounts of small business owners who have built their companies from the ground up: From hiring to obtaining capital, the inspiring stories and powerful lessons in this book make it one of my all-time favorite books for Small Business owners.
Jackie Reses is the CEO of Lead Bank. She has been named one of Forbes “Self Made Women”, Fast Company’s “Most Creative People in Business,” and American Banker “Most Powerful Woman in Finance”. Prior, she had leadership positions at Yahoo!
Lauren Weinberg is the Chief Marketing Officer of Square, where she leads global Marketing and Communications for the $100B company that provides business solutions for millions of small business owners all over the world.
领英推荐
?? Lesson of the Week - The importance of fitness for mental and physical health?
Fitness is important for both mental and physical health because regular exercise can have a positive impact on both your body and mind.
Physical health: Regular exercise can improve cardiovascular health, help control weight, improve muscle and bone strength, and reduce the risk of chronic diseases such as diabetes and heart disease. Exercise has also been linked to a stronger immune system and better sleep.
Mental health: Exercise can also have a positive effect on mental health. It releases endorphins, which are chemicals in the brain that act as natural painkillers and can improve mood. Exercise has been shown to reduce symptoms of depression and anxiety, as well as improve overall mental well-being.
Fitness not only helps us improve our body, it also benefits our mind by helping us develop a sense of discipline, improve self-esteem, and overall well-being. Additionally, fitness can help relieve stress, improve cognitive function and concentration, boost energy levels, and foster a sense of accomplishment. To get the most benefit, it's recommended to aim for at least 150 minutes per week of moderate-intensity exercise, or 75 minutes per week of vigorous-intensity exercise.
Too busy to get to the gym, try the 7 Minute Workout app (Android , iOS ) - This app offers a quick and easy workout that can be done anywhere and at any time. It includes exercises that can be done in just 7 minutes, and you can track your progress over time.
We support Active People, Healthy Nation, a national initiative to promote physical activity nation-wide. It is a comprehensive national movement to help 27 million Americans become more physically active by 2027. Are you or your organization interested in getting involved with this movement? Learn more.
?? Podcast I’m Listening To
Broken Record
For generations of music lovers, the liner notes on albums were a central part of the way music was heard. You bought an album and it came with an accompanying narrative: a digression, an aside, a backstory—maybe even an invented history. We intuitively understood that great music required not just listening but conversation between the artist and the audience and the audience and the rest of the world. Broken Record is a podcast that restarts those conversations—in a world without liner notes—for a new audience of music lovers.
Broken Record is hosted by Justin Richmond with interviews by producer Rick Rubin, writer Malcolm Gladwell, and former New York Times editor Bruce Headlam.
If you're interested in this podcast you,ll probably like Rick Rubin's book "The Creative Act." Check out our book review.
?? Inspirational
"Achievement is talent plus preparation”
????????????????????????????― Malcolm Gladwell
Developer and Directors of 3D Learner
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