Lessons from athletes for business.
Setting goals, working hard, taking calculated risks and maintaining self-belief all contribute to success on the sports field. But they also come in handy in the business world, say current and former top level athletes who also run their own companies.
Ultra-distance runner Lisa Tamati planned to be an accountant but later became a goldsmith and now owns businesses spanning jewellery, events, PR, documentary production, online coaching and hyperbaric medicine.
She draws a number of parallels between the sporting and business worlds and says both require an ability to take calculated risks, cope with failure, face personal fears and set goals.
"You need to be able to set visionary goals, then break them down into the nitty gritty of what it will take to achieve them," she says.
"For example, if I'm going to run 222km over the two highest passes in the world in the Himalayas - which was a race I did - when I sign up I won't actually know how the heck I'm going to do that. But then you just break it down and work it out.
Business is very much like that."
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