Less is more!

Less is more when it comes to marketing!

Make your words count and aim them squarely at your reader.

Too much text and chunky paragraphs of indigestible material is off-putting to the average person who’s looking for a solution to their painful problem (as quickly as possible).

So the information they see must be easy to comprehend and get straight to the point.

If you’ve given the word, ‘Welcome’ the top billing and large font on your home page, change it! Nobody even 'sees' that word because it’s?irrelevant.

What key message will really resonate with them? Make it concise and relevant to your audience.

Try these or adapt to suit:

• Passionate about your health?
• Helping you back to health.
• In pain? We can probably help.
• Dedicated to our community’s health
• Specialising in painful problems.

Our online world is largely as busy as our offline world. We can search for any information and be guaranteed answers to our questions within a nanosecond.

So less really is more.

Always by your side...

Gilly

PS. If you would love to find the right kind of guidance and support to help you succeed with your clinic business, our signature program?Osteobiz Mastermind?is the one that takes you on a journey with a proven methodology that has helped hundreds of osteopaths before you. I invite you to?book a free strategy call?with me to explore what your transformation would look like once you join us and begin to leverage everything about your business.

Pippa Cossens, Osteopath at Osteopathy for All, has been working hard creating an?online platform called?Change Your Pain.

It is an online learning platform and community for those wishing to be supported in reducing or recovering from long term or chronic pain conditions.

It brings together masses of bite sized resources with content to re-frame pain, retrain the nervous system, reduce the effects of stress and anxiety as well as lifestyle chances such as how to get moving again.

Built out of the experience of her own recovery from Fibromyalgia, her SIRPA training, osteopathic knowledge and the latest neuroscience it brings all the resources into one place therefore helping to take the pain out of pain recovery.?

Please do check it out by clicking on the image below.

This June Pippa will be taking on a mammoth challenge to raise awareness for chronic pain recovery.

5 years ago she couldn't walk her dogs around the block due to excruciating pain, but this summer, with her walking partner, she will be driving from Land's End to John O'Groats before climbing Britain's three highest peaks. (Ben Nevis, Scarfell Pike and Snowdon) .

She is doing this to highlight pain recovery but also to raise funds for the SASH NHS Trust Bereavement Support Team at the East Surrey Hospital. They provide vital support to families at one of the most painful times in their lives.

If you would like to support Pippa in her mission, here is link -?www.supportforpainfultimes.com

If you want to have all your monthly social media planned out for you, to help you show up with valuable content that aligns with your strategy, is created by a fellow Osteopath and helps you reach your goals, sign up to?:???SOCIAL MEDIA SOLUTIONS??

We will also give you tutorials on how to use the social posts, how to edit them and instructions on when and which platforms are best to post them.

Let our talented Osteopath Alister create your social media for you, saving you precious time and energy, so you can focus on your clients...

Join today - only ?￡30 PER MONTH

It is so true, it is not about working harder, its about working smarter...

Good time management allows us to make ourselves important to ourselves.

When you are cared for - mentally, physically, emotionally and spiritually - you are better able to take care of others, do good work and live a more enjoyable life.

This means that not only you benefit, but everyone around you benefits from your effective time management skills.

When you focus on yourself and take care of yourself, you become more balanced.

When you are more balanced, you are better! A better practitioner, a better friend, a better parent, a better spouse, generally a better you.

10th July 2022

Location :?The McGovern Park, West End Road (just off M40 Polish War Memorial junction) Ruislip?

A winning combination! Gilly and Tim join forces to bring you a Clinical and Business Workshop Day.

We had seen people feeling isolated and frustrated during the COVID-19 lockdown, and had a number of live chats on the #OsteopathyWorks Facebook group page. We realised that when the COVID-19 restrictions lifted, it was our opportunity to get the profession together and do some much-needed live training and supported learning.

However, we don’t want to run a stuffy conference - the day is designed to be fun, practical, innovative and interesting. We want people to talk, to network, to immerse themselves with knowledge, and to come out the other side being better clinicians.

For this reason we created a clinical stream. We also want clinicians to be better business brains, to run successful practices, and have less stress in their day-to-day operations, so we created a business stream.?

Learn more about the CLINICAL WORKSHOP DAY on the link below and sign up for the SUPER EARLY BIRD PRICE of only ￡99, save ￡36! Book now and join us TODAY!

Come and join us?for the?win at Social Media Workshop on?Tuesday 26th July?- from 9am until 1pm.

This deep dive into marketing specifically for clinics takes you from unsure about how to create posts to being sure about what exactly to put out there to be super confident marketer.

I'll be sharing all my secrets to easy patient attraction and you’ll leave the training with bags of ideas and strategies for connecting with thousands of potential new patients online.

It is a practical online workshop and all the hours can be used towards your CPD learning with others.

(BONUS - if you're working with us, you'll save ￡47 and get it FREE!)

Click here to join