Leo's #DailyMarketingTip - Today, On Advertising

I see lots of lawyer billboards, but most are throwing away their money. Why? Because they fail to get people to remember their name or search term. Job #1 is to get remembered, as people drive by at 80MPH, until they can write it down. Job #2 is to motivate to call asap. If the billboard’s not designed for that, it’s a waste. https://www.grouplevinson.com/brand-leadership-public-relations/ #advertisingtip #billboardadvertising #lawyeradvertising