Legislative Advocacy Trends for 2020
Bethany Snyder, MPP
Nonprofit Advocacy Expert | Former Senate Staffer | ?? I help nonprofits use their people power to pass good policies and stop bad ones
I refer to big political years like 2020 as the “Super Bowl of our industry.” This is our time to shine. All the time, effort, engagement, plans, talking points, strategy, and tweets we have poured our energy into will (hopefully) pay off in 2020.
But it can seem totally overwhelming. There are thousands of elections in 2020 – from city, state, and federal; to county, school boards, and park boards; to PRESIDENT! AHHHH!
How can your organization break through these big-money competitions? How can you get your issues front and center? How do you get your members to step-up and get engaged in your advocacy efforts?
As we begin 2020, organizations that take note of these advocacy trends will successfully engage their supporters, capture lawmakers’ attention, and have big policy wins.
- Advocate-centered campaigns
- Big and small data
- Captivating storytelling
- Broad coalitions
- Innovation