A Legend. A Dream. A Luxury.

When Jamsetji Nusserwanji Tata first envisaged a new hotel in India with modern elevators and Russian carpets, little did he imagine that he was establishing a global brand that would one day be known the world over as an epitome of luxury. From the Legendary Taj Mahal Hotel in Mumbai (then Bombay) that opened its door in 1903 to the present day with 200+ equally luxurious properties across the globe, Taj Hotels has been and is a towering ode to Indian hospitality.

The opulent Taj Mahal Hotel in Mumbai (then Bombay) was the flagship hotel and for a long time ruled as the essence of the brand Taj. With its ornate architecture, lavish interiors, and impeccable service, it became a symbol of Indianness and a destination of choice for discerning travellers from around the world.

Taj, The Iconic Indian Global Brand.

The Taj Mahal Hotel’s success led to the creation of the brand Taj. Throughout the early half of the twentieth century, it proudly represent India's rich heritage, cultural diversity, and warm hospitality. The ‘Taj’ name not only evoked the grandeur of the Taj Mahal or the exotic and regale past of the country but also symbolized the company's commitment to providing luxurious and unforgettable experiences.

A new era began for the brand in beginning in 1980s. With renewed ambitions of taking Indian hospitality to the world, Tata-owned Indian Hotels Company, expanded into the Middle east, Africa, Sri Lanka and eventually into the major cities of the west while setting up iconic luxury properties back home as well.

In 2012, the brand launched the "She is the Taj" advertising campaign. This campaign gave the brand a whole new personality - that of a classy, elegant and highly intelligent lady who meticulously cares for her every guest and exemplified the extraordinary Indian hospitality experience. This is when the world began to see more of the regale Indian brand that soon established itself as a serious player in the global luxury hotels business.

The True Crown of Indian Hospitality.

The word Taj means a crown. Indeed, the Taj brand is literally the crowning glory of the Indian hospitality sector. It today boast of 200+ luxurious properties across the world including uber premium resorts in Maldives and Zambia and lavish properties like St. Jame’s Court, London and The Pierre in New York.

However, Indian Hotels no longer caters only to the luxury segment. Over the years, it has evolved to cater to the changing needs and preferences of travellers. The company has expanded its portfolio to include various hotel categories, such as luxury, premium, and mid-scale, ensuring that there is a Taj hotel for every traveller. Today, the Taj Group is a global hospitality conglomerate with a diverse portfolio of brands, including Taj Hotels, Palaces, and Resorts, Vivanta by Taj, Seleqtions by Taj, and Ginger Hotels.

Indian Hotels Company Limited has exemplified the Indian tradition of hospitality – “Atithi Devo Bhava’ - for over a century. Through its iconic Taj brand and commitment to excellence, the company has restored India's regal image among global discerning tourists. Indian Hotels continues to be a leader in the hospitality industry, setting new standards for luxury, service, and sustainability. As the company looks to the future, it is poised to further strengthen its position as a global hospitality powerhouse.