Leaving no waste behind – we call it Goal Zero

Welcome! ?? We're thrilled to have you here. But before you dive in, let's address a burning question: what is the Winning Stories newsletter? In each edition, we explore the society and industries Tarkett operates in, uncovering trends and challenges. We propose innovative approaches to address issues and discuss new solutions. From sustainable practices to industry trends, Tarkett’s Winning Stories brings you our solutions for today's challenges.

In our first edition, we want to address growing concerns over sustainability in the sports industry.

Nothing lasts forever, and the same goes for sports surfaces

Waste management is a pressing global issue that poses significant environmental challenges across the world. With increasing populations, urbanization, and industrialization, the waste is reaching unprecedented levels.

Zooming into the United States, known for one of the largest sports industries in the world, picture this: one in four adults (that's 25%!) are actively engaged in sports, while over 54% of children aged 6-17 are participating in a range of sports activities.

As the number of sports enthusiasts continues to grow, FieldTurf, a Tarkett Sports Company, has taken an active role in designing increasingly sustainable solutions to address waste management challenges. FieldTurf is a world leader in artificial turf and providing sports surfacing solutions.

By focusing on areas like water conservation, diverting job site waste, and using recycled and natural materials, our team in North America leverages sustainability to protect both players and the environment. This commitment to recycling, reclaiming, and repurposing artificial turf and infill for the sports flooring sector is achieved through an initiative we call Goal Zero.

This ambitious project has two main goals:

1.??????To leave no waste behind, when we supply and install new sports surfaces for our customers (Divert 100% of job site and manufacturing waste from landfills by 2025)

2.??????To roll out our artificial turf program over the next 10 years – we are taking the first steps already

A powerful partnership for zero waste

In 2022, Tarkett teamed up with Mercedes-Benz Stadium in Atlanta for an awesome project. They managed to do something incredible – they repurposed the existing field surface and prevented over 400 tons of material from ending up in landfills. And guess what? This is just the start of the fantastic collaborations we're aiming for!

Read the full story here

Tarkett's commitment to sustainable synthetic turf solutions extends beyond North America. Several sports fields in Europe have already benefited from using recycled plastic waste to create new, virgin materials, thereby reducing the reliance on fossil-based resources. Such examples include the Matmut Stadium, home to Lou Rugby in Lyon (France) and the TSG 1899 Hoffenheim ground in Germany.

Together, we can pave the way for a cleaner, greener, and healthier future. There is still a way to go, but we invite you to join us as we explore new horizons and revolutionize the way we think about waste in the world of sports.

We hope “Winning Stories” inspired you as we bring our solutions for the challenges of today. Between the newsletters, you can keep current with the latest Tarkett innovations by following us on LinkedIn or by visiting our website.

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