Know your Metrics : Single Access vs Single Page Visits

Know your Metrics : Single Access vs Single Page Visits

Single Access:

The ‘Single access’ metric shows the number of visits where the dimension item contained only a single unique value for the entire visit. This metric is helpful in context of any dimension where you want to see which dimension items stagnate during a visit.

Single Page Visits

The Single page visits metric shows the number of visits where the?Page?dimension item contained only a single unique value for the entire visit.

Let us take an easy example to understand this!        

Consider the following example which has two hits in a visit. The dimension in your report, that we would focus on, is?Site section.

  • A visitor hits two pages, but they are both in the same site section. Since site section remained the same through the visit, it counts as a Single access. It does not count as a Single page visit because the visit contains more than one unique Page dimension item.
  • A visitor hits two pages in different site sections, but both pages just happen to be named the same. The visit does not count as a Single access because there were two unique site section values. It counts as a Single page visit because there was a single unique Page dimension item.

Article source:

https://experienceleague.adobe.com/docs/analytics/components/metrics/single-access.html


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