Learn Why You Need A Mobile-Friendly Website So You Don't Drive Over 50% Of Your Visitors Crazy! (Including Infographic)

Did you know that Google checks your website to make sure that it's easy for mobile phone users to navigate and use? And the more 'mobile-friendly' your website is, the more likely they are to reward you by pushing you a little further up the Search Engine rankings.

What does this mean for you and your business? It means that if your website is one of those old-fashioned sites that doesn't automatically shift and change in size and structure according to the device you're using - phone, tablet, desktop computer and so on - Google will penalize you for providing a frustrating experience for your visitors.

Updating to a modern mobile-friendly site presents many advantages. Have a look at the Infographic below to see what I mean.

But first, let me ask you, how many times have you dumped a site on your mobile phone because the letters were really tiny, and you had to scroll way over to the right to see the whole page? Or even more annoying, pinch and zoom and slide across the page trying to find and read the information you wanted? 

This is what Google says about the importance of having a mobile-friendly websites:

"Starting April 21, 2015, Google Search will be expanding its use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in Google Search results. Users will find it easier to get relevant, high quality search results optimized for their devices." (Source)

Here's the good news; you don't have to be stuck with a site that underperforms for what may be up over 50% of your online surfers (Source). Catch up with your more mobile-savvy competitors by updating your website to a 'responsive' site; one that caters to the requirements of any modern device. You can check how well you're doing using this link to take Google's Mobile-Friendly Test. 

If you're not happy with what you see, then get in touch with us over at VineSocialMediaMarketing.com, and have a chat with us about how we can help you to update your site with a modern, highly-responsive mobile-friendly website that will win you lots of 'Google Love'!

About The Author

Andrea L. Allen is an expert Inbound Marketing Consultant at VineSocialMedia.com. She specializes in e-commerce, online marketing, lead generation and video marketing.

With a degree in Information Technology and Business, and a Professional Diploma in Business Spanish from the Spanish Chamber of Commerce, she has made online branding and development her niche over the past 16 years, whilst working and traveling through 12 countries across Europe, the US and Latin America.

Andrea is also the author of several books, including Awesome Viral Marketing Techniques That Win Clients And Grow Your Business and also, Why You're Not Selling More And How To Fix It: 28 Ways To Skyrocket Your Sales Conversions, as well as How To Achieve Lead-Generation Success Through LinkedIn: Harnessing The Marketing Power Of LinkedIn

You can find all of her books on her author's page at Amazon.com and you can email her at [email protected].

INFOGRAPHIC: Top 5 Ways to Survive Google’s New 'Mobilegeddon'