Learn to Sell What They Are Buying — 5 AHAs From John Voris

As a salesperson, you must learn that the same sales approach does not always work on different prospects. It is important that you earn your prospect’s trust by connecting with their authentic self to increase your sales. Are you looking forward to becoming a successful salesperson? Then this book is for you.

According to John Voris, we all have four virtues: Love, Justice, Wisdom, and Power. For each of us, one of those virtues is our dominant life theme. This means that our personality is based on virtues we most live by. Knowing this will help you understand your prospects better because the more you're able to connect with their true self, the better chance you have at closing the sale.

You must pay attention to objects that surround your prospects, like their mobile phone or their outfit. These objects are hints to help you get to know your prospect’s buying habits.

Read the AHAmessages? below, and then read and share the entire book via AHAthat on Twitter, Facebook, or LinkedIn:

• Talking as an #Authentic person is better than reading a script, because a script is written by somebody else. #BeYouDoYou #KnowYourProspects https://aha.pub/JohnVoris [click to tweet]
• Being authentic means being in compliance with your #LifeTheme. If you're not being your authentic self in relating to prospects, you won't be trusted. #KnowYourProspects https://aha.pub/JohnVoris [click to tweet]
• Identify your prospect's authentic self. In order to appeal to them, craft your message to include their type of #Authentic benefits that they'll receive when they make the purchase. #KnowYourProspects https://aha.pub/JohnVoris [click to tweet]
• Make your prospect see the object you're selling as part of who they are, so they know they must have it. #KnowYourProspects https://aha.pub/JohnVoris [click to tweet]
• As a salesperson, you need to learn how to offer the visible and sell the invisible in order to strengthen your chances for a sale. #KnowYourProspects https://aha.pub/JohnVoris [click to tweet]

This book has tons of useful information on how you can up your game in the sales industry. To discover more tips, tricks, and techniques, click here.

"Learn to Sell What They Are Buying" is part of the THiNKaha series, whose slim and handy books contain 140 well-thought-out AHAmessages. Increase your online influence by picking up AHAthat, and easily share quotes from this book on Twitter, Facebook, and LinkedIn via this link: https://aha.pub/Learn2Sell.

---

Check out the last post | next post

Hey, Did You AHAthat?? If not, you should. Get your free account and start sharing in seconds: AHAthat.

To stay informed of future posts, please scroll to the top of this post and follow me.