Lead Sales with OKRs??

“People with goals succeed because they know where they are going.” —Earl Nightingale

Set clear objectives, and you'll reach them more swiftly. In this newsletter, we’ll share why the B2B sales team should leverage OKRs in addition to volume metrics to reach strategic sales goals faster. ???

Prioritize OKRs when there are multiple decision-makers involved, the product needs to be tailored and sales cycles become longer.

What are OKRs? ??

Objectives and Key Results (OKRs) is a goal-setting framework that helps companies articulate their strategic objectives and define the specific key results that will indicate the achievement of those objectives.?

?

OKRs are most effective when teamwork is at play, and it's crucial to clearly communicate the progress of the work. For this reason, OKRs are particularly emphasized in high ticket sales, when a larger group assists in supporting the sales process.

“OKRs are particularly emphasized in high ticket sales when a larger group assists in supporting the sales process.”

On the contrary, volume metrics shine when sales are solely the result of an individual salesperson's efforts, without any need for support from the team.

OKRs when opening a new market ??

Objectives:? Objectives are big strategic goals, aligned with the company's strategy and vision. Like “Open a new market”

Key activities: Tasks to be done to reach the objectives. Like “Find a local salesperson.”

Results: Specific, quantifiable metrics that measure progress toward the Objectives.

Driving sales is like driving a car ??

Volume is the gas pedal, speed meter indicates how fast we travel. Quality is the steering wheel, the view through the windscreen indicates where should we turn.

Matchmaking website is now online!

You can easily find salespeople based on your own niche and start selling in less than a week! Start matchmaking on our new website!