Lead Magnet Ideas for Influencers
The following is a list of 7 lead magnet ideas for influencers:
Behind-the-Scenes Content
Share some exclusive content or behind-the-scenes footage with subscribers, that gives them a glimpse into an influencer’s creative process and daily life.
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Challenges
Provide a free challenge associated with your audience’s niche. It’ll help followers take action on your tips and remain engaged with your content.
Resource List
Provide a free resource list of products and tools associated with your expertise or niche. It’ll offer value to followers and assist them in discovering new services or products they might be interested in.
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Group or Community Access
For your email subscribers, provide exclusive access to a group or community. It’ll offer a space for followers to connect with you and one another, share insights and knowledge, as well as build a sense of community that surrounds your brand.
Coupons or Discounts
Provide exclusive coupons or discounts to email subscribers for services or products associated with your niche. It’ll incentivize followers to buy something and help drive sales.
Giveaway or Contest
Hold a giveaway or contest and require people to submit their email address in order to enter. It’ll help boost engagement with followers as well as encourage them to share all of your content with their very own followers.
Exclusive Content
Provide exclusive content to followers in exchange for an email address. It might include personalized recommendations and tips, early access to new services or products, or accessibility to behind-the-scenes content.
??Kristen is a contributor on Medium. Sign up here to catch every story when she publishes. Looking for more lead magnet ideas? Check out Kristen’s latest eBook on Gumroad: How Any Business Can Gain More Leads